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Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012
There are several important trends hidden in plain sight in comScore's U.S. Online Video Rankings. Over the past five years, online video views are…
5 Reasons Small Business Should Love Local SEO
Many small business owners are still quite intimidated by online marketing. The rules change quickly and the barriers to entry can appear high. Local…
Brag & Sell? Can You Increase Your Market Share by Bragging?
If you use your website to attract customers or clients who have never met you, your website isn’t a brochure/business card, it’s your salesperson.…
Mobile & Local Join the Big Data Movement
A new batch of companies are bringing more data into the picture by layering in historical behavior, demographics, or users' movements. The goal is…
SES San Francisco 2012 Day 2 & 3 Coverage #SESSF
Day 2, or "Wow Wednesday" lived up to its billing, highlighted by Matt Cutts and an all-star "super hero" search panel. The wows kept…
New York Times to Sell About.com: Google to Blame?
The New York Times is reportedly in talks to sell its Internet property About.com to one of its main competitors: Answer.com. So why has…
Non-Content Based Link Opportunities Are Often Missed
What do you do when you can't create endless amounts of "great content" in your niche? Here are a few linking strategies a website…
Spotlight Keynote With Matt Cutts #SESSF
Google’s Distinguished Engineer Matt Cutts was the headline attraction this morning as SES San Francisco 2012 Day 2 kicked off. Cutts joined Incisive Media…
4 Critical Metrics You Won’t Find in Google Analytics
Customer acquisition cost, average revenue per user, lifetime value, and churn are vital metrics for measuring the health of your business. You can segment…
2013 Digital Strategy Best Practices for Your Business
Marketing automation tools already help brands maintain unified, clean sets of data that can be shared through many marketing channels. Huge strides have been…
SES San Francisco Day 1 Coverage #SESSF
Matt Cutts is returning to SES. Avinash Kaushik taught everyone how to make lots of money. All that, plus a day filled with takeaways.…
Google I’m Feeling Lucky Button Adds 8 New Options
Not feeling lucky? Maybe you’re feeling stellar? Maybe hungry or perhaps puzzled? Google has added a few new options to its I’m Feeling Lucky…
Rio SEO, Majestic SEO Join Forces on Link Building & Link Analytics
Rio SEO, from Covario, have just announced a new partnership with Majestic SEO at SES San Francisco 2012. The licensing deal will see Majestic’s…
3 Ways to Begin Aligning Your PPC & SEO Strategies
Aligning your search strategies between paid and organic may not be easy. In the end, your consumer - and therefore your business - will…
Yelp SEO Campaign Highlights 8 Local SEO Best Practices
Local SEO presents a number of unique challenges, not the least of which is getting a clear picture of how your website ranks across…
Searchers Don’t Want Social in the SERPs, Prefer Bing’s Layout to Google’s [Study]
In identifying a lack of perspective on the layout choices of Google and Bing, we developed a methodology to extract the opinions of searchers…
Google: Sites With More DMCA Takedown Requests Will Rank Lower in Search Results
Google has announced an update to its search ranking systems that will penalize sites that have been the target of numerous copyright takedown requests,…
Geolocation Changes Google Keyword Rankings 69% of Time [Report]
Your website may rank for a keyword in the top 30 on Google in one location, but it may not rank for that same…
How to Force Google to Recrawl Your Site
Want Google to recrawl your website ahead of schedule? With Submit to Index, you don’t have to wait for Googlebot to crawl your site…
Why I Talk Most Folks Out of SEO Projects
Let’s all do our part by walking away from business that we shouldn’t take. Those SEO jobs where there is no real ROI for…