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How to fix a suspended Google Business Profile
Check the restriction, correct your business details, and prepare your evidence before submitting an appeal.
Looking for an llms.txt generator? You probably don’t need one
Google says the file does not improve your search visibility. Here’s what generators actually do, when the file is useful, and how to make…
What is query fan-out? Explained in plain English
Query fan-out is when an AI search system takes your question and runs several related searches to help answer it.
Google’s AI answers reduced Wikipedia search visits, study finds
Google’s AI Overviews reduced search referrals to English Wikipedia by around 5%, according to a University of Washington working paper revised September 2. But…
Google AI Mode tests another new follow-up question format
Google AI Mode is testing a new follow-up format that directly asks users what they want before generating a new query, a shift from…
Google Merchant Center adds new video option for products
Google Merchant Center now lets account owners add videos directly to their products. This is meant to help improve conversions on product pages, since…
Google tests new queries between free listing products in SERP
Google is testing new query suggestions that appear between the free listing product carousel above and an AI Mode box below. Clicking one of…
Google AI Mode now showing more ads
Google AI Mode is showing entirely ad-based product results for some ecommerce queries, squeezing out organic listings that previously appeared alongside ads.
Ubersuggest review (2026): Still cheap, but not just a keyword tool anymore
Ubersuggest has had one of the stranger evolutions in SEO software. Search Engine Watch wrote about it back in 2013, when Übersuggest was basically…
Google wants Maps and Waze to send more customers into stores
New advertising controls focus on people ready to visit a business. The accompanying sales measurement update still comes with substantial eligibility requirements.
Amazon is bringing its ad empire to ChatGPT
Amazon is opening a new route for its advertisers to reach people inside ChatGPT, putting its advertising business closer to the conversations where users…
Google launches tool to check whether ads actually increase sales
Google has released Meridian GeoX globally, giving advertisers a way to test whether their spending generates extra sales or gets credit for purchases that…
Could Google’s next core update arrive in September 2026?
Google’s last core rollout finished in June. We checked previous September updates, current volatility readings and publisher reports to assess whether another could be…
Businesses say Google encouraged them to spend, then denied the reward
Advertisers say Google denied ad credits after they spent thousands
Google Ads adds a new way to measure sales missing from your reports
Google’s latest measurement update could help explain why reported ad results improve even when a business hasn’t made more sales.
Google researchers improved AI search and made the top result worse
Google DeepMind researchers are exploring whether one AI model could find and rank search results, replacing a process often split between two systems. The…
Google tests AI Mode upload menu in Search results
Google seems to be bringing its AI Mode upload menu to the Search results page, replacing the usual magnifying-glass icon when users focus an…
Google warns AdSense publishers their impression counts could drop
Google is warning publishers that a new way of counting display ad impressions could reduce their reported totals from February 17, 2027. That means…
WordPress co-founder sidelined by the company he built
Automattic’s board has put its founder on paid leave. The leadership of the open-source software used by publishers and businesses remains unchanged.
Demand for people to fix AI-generated work is climbing, reports find
AI’s next big job opportunity? Cleaning up after AI