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Social

Tweets Officially Show In Google Desktop Searches

Six months after the deal giving Twitter access to Google's "firehose" of data generated by Tweets, Tweets have started to appear in search results.

By Mike Obrien · 21 Aug 2015

Industry

Google Summoned to Remove Links to Articles About ‘Forgotten’ Articles

The U.K.'s data privacy watchdog has ordered Google to remove search links to news articles about Right to be Forgotten link removals.

By Dave Neal · 21 Aug 2015

Industry

Bing Snapshots First to Bring Advanced In-App Search to Users

This fall, Bing will become the first search engine to publicly share its knowledge graph, helping developers improve their apps by allowing people to…

By Mike Obrien · 21 Aug 2015

Local

Beyond Listing Management: Why You Need a Location Data Strategy

The proliferation of mobile makes it that much more important for brands to think beyond listing management, and make their location data scalable, as…

By Jon Schepke · 21 Aug 2015

Video

Google Tests Video Ads Within Search Results

Google is following Bing and Yahoo in testing video ads in its search results. Though it's behind the competition, will its YouTube ownership and…

By Mike Obrien · 21 Aug 2015

PPC

What’s In a Keyword? 5 Essential Strategies to Streamline Your PPC Campaigns

Every search marketer should do some keyword maintenance from time to time. Separating your superstars, and using Google's Keyword Planner and Search Query Report…

By Diane Pease · 21 Aug 2015

Analytics

Facebook Pulls Ahead of Google In Referral Traffic

Last quarter, Facebook surpassed Google in referral traffic to news sites, challenging the search giant's dominance and becoming its most formidable competitor in yet…

By Mike Obrien · 20 Aug 2015

Content

Navigating The Roadblocks of Content Marketing

There are many forms of content marketing, though it typically poses the same struggles, such as budget and talent acquisition - for brands, no…

By Justin Freid · 20 Aug 2015

SEO

14 Things to Do When You Get Great PR but No Editorial Links

Though good PR is valuable to any client, it doesn't necessarily include links. When that's the case, here are 14 things to focus on…

By Ken Mcgaffin · 20 Aug 2015

Mobile

Is Pinterest a Dark Horse in Mobile Search?

Though Pinterest isn't a search engine, new stats from eMarketer show that the platform, which two-thirds of people use in-store, could be a big…

By Mike Obrien · 19 Aug 2015