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SEO

Everything you need to know about the disavow file

Let’s get right back to basics and explore what the disavow file is, why it exists, and how and when to use it.

By James Perrott · 26 Oct 2015

SEO

SEM stats: 20+ of the most interesting from this week

Welcome to our weekly round-up of statistics from the world of search and slightly beyond.

By Christopher Ratcliff · 23 Oct 2015

SEO

Automating landing page creation is a really bad idea

Few sites would automatically generate content or use an automated tool to build backlinks, so why is it considered fine to dynamically generate doorway…

By Stephen Kenwright · 22 Oct 2015

Social

How social signals really affect your search rankings

If harnessed properly, engagements and activities on social media really can have an effect on your site’s overall ranking, but maybe not in the…

By Jayson Demers · 22 Oct 2015

SEO

What is semantic search and why does it matter?

A way to deliver highly accurate and relevant answers to all of your questions, or simply a way to keep a user on Google?

By Christopher Ratcliff · 21 Oct 2015

Mobile

Mobile and desktop SEO: is there really a difference?

While many of the foundational elements of mobile SEO are identical to desktop SEO, there are a number of techniques that are required to…

By Gregg Stewart · 21 Oct 2015

SEO

How do I get a search box to appear in my site’s search results?

I've now realised there's something else missing from my site’s search results… my very own search box within the sitelinks.

By Christopher Ratcliff · 20 Oct 2015

PPC

How to use PPC in a PR crisis

When it comes to online reputation management (ORM) there's no doubt the strong role PPC can play if you need something quick to address…

By Pauline Jakober · 20 Oct 2015

SEO

Using Kickstarter for SEO: a case study

Kickstarter is an internet phenomenon, launching countless projects and products over the past few years. The site occupies a lot of Google real estate,…

By Chuck Price · 19 Oct 2015

Mobile

Google’s AMP project: what will be the impact on publishers?

Last Wednesday, Google announced the rollout of Accelerated Mobile Pages (AMP), a new project that will have long-lasting consequences for content publishers and search…

By Kenny Chung · 16 Oct 2015