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Video

How to Make Money on YouTube: ‘Elementary’

YouTube has made a number of recent announcements aimed at helping more than a million YouTube Partners from 30+ countries around the world earn…

By Greg Jarboe · 03 Jul 2013

Industry

Google Tests Bigger Images in New Look News Results

The previous thumbnail images, which were fairly small, have been replaced by a significantly larger image that takes up far more on-page real estate…

By Jennifer Slegg · 03 Jul 2013

Industry

Russia’s Mail.Ru Drops Google Search, Launches Own Search Engine

There is a new international search engine on the scene. Mail.Ru, which is also known as My.com, has been serving Google search results for…

By Jennifer Slegg · 03 Jul 2013

Industry

Bing Images Adds License Search Filter

Bing has added another feature to Image Search. There is a new menu choice at the end of image search simply labeled "License." With…

By Thom Craver · 03 Jul 2013

SEO

Phanteguin: A Phantom & Penguin One-Two Punch From Google

There were two significant Google updates in May: Phantom and Penguin 2.0. Some websites were hit by both updates. Here's a deep look at…

By Glenn Gabe · 03 Jul 2013

Video

4 Ways to Make Video Astronomically Better

It isn't enough to incorporate video into your brand. You don't want just any video. You want great video. Video that will set you…

By Lisa Barone · 03 Jul 2013

Analytics

5 Tactics to Bridge the Online and Offline Sales Funnel

Marrying online and offline marketing initiatives is a daunting challenge. If you're looking to improve your lead generation efforts, here are a few techniques…

By Joseph Kerschbaum · 03 Jul 2013

Social

Bing Search Now Influences Klout Score

How many times you are searched for in Bing can now influence your Klout Score if you enable the new feature in Klout. While…

By Jessica Lee · 03 Jul 2013

SEO

Bing Gives Webmasters More Control Over Deep Links

Bing has announced changes to deep link management. You can now log into Bing Webmaster Tools and remove specific deep links that the Bing…

By Jennifer Slegg · 02 Jul 2013

Industry

Google Reader Closes: Save Your Data by July 15 Or Lose it Forever

Google Reader is no more. Google officially closed the doors on its popular RSS news reader yesterday. Today, it has posted a thank you…

By Carly Page · 02 Jul 2013

Industry

In Memoriam: Warren “Ted” Ulle (Tedster of WebmasterWorld)

The search marketing industry lost one of its brilliant minds last week when Warren "Ted" Ulle, but better known throughout the industry by his…

By Jennifer Slegg · 02 Jul 2013

Video

How to Maximize Your Video Marketing Strategy With Google Hangouts On Air

There is a clear disconnect between the kind of content brands create versus what users actually consume. Here's how businesses and brands can make…

By Guillaume Bouchard · 02 Jul 2013

Social

Attention Digital Marketing Director: Read This for Your Social Media Success

How can you ensure a positive ROI from social media marketing activity with the complexities of resources and related responsibilities? The following steps will…

By Jasmine Sandler · 02 Jul 2013

Video

Embedded Video Schema Markup: A 7-Step Checklist for Great Results

Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow to achieve…

By Carrie Hill · 02 Jul 2013

Social

Facebook Restricts Some Ad Placement to Protect Brand Reputation

Trying to appease advertisers, Facebook has updated its review process to ensure brands are protected. With this new process, Facebook aims to control where…

By Jessica Lee · 02 Jul 2013

PPC

AdWords Review Extensions: Add Third-Party Testimonials to Ads

While ecommerce businesses have already had access to showing reviews in their ads, this new extension allows advertisers to add testimonials right into their…

By Jessica Lee · 01 Jul 2013

Industry

Yahoo Axes AltaVista Search Engine, Axis Search App

Yahoo, as part of their efforts to focus on specific web properties, has decided to close the search engine AltaVista. Along with Yahoo closing…

By Jennifer Slegg · 01 Jul 2013

PPC

With Death of AdWords Keyword Tool Near, Google Pushes Users to Keyword Planner

Marketers using this free tool are now seeing a notice stating that in the coming months the external Keyword Tool will no longer be…

By Jennifer Slegg · 01 Jul 2013

Content

After Google Panda, Standout Content is Essential

The need for true content differentiation is increasing rapidly. People don't need millions of different sources providing the same answers. Don't fall victim to…

By Eric Enge · 01 Jul 2013

Analytics

Top 5 SEO Leading Indicators: The Best Way to Enhance Your Monthly Client Reports

A core set of SEO leading indicators can better showcase how things are progressing to clients or senior management. Here's why you should use…

By Purna Virji · 01 Jul 2013