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Mobile

Google has launched Accelerated Mobile Pages

It’s been a massive week for the Google SERPs this week and it’s only Tuesday. As well as Google killing Right Hand Side Ads…

By Christopher Ratcliff · 23 Feb 2016

PPC

Google kills Right Hand Side Ads: what does this mean for marketers and users?

As we reported over the weekend, Google has removed all PPC ads from the right-hand side of the search engine results page with immediate…

By Christopher Ratcliff · 23 Feb 2016

PPC

Google to close its financial comparison service

Google is to shut down Google Compare, its insurance comparison service, from March 23. The service will be closed in both the UK and…

By Graham Charlton · 23 Feb 2016

PPC

Six unusual steps for a successful Twitter lead generation campaign

Twitter can generate qualified leads at a lower cost than most of the other major ad platforms. It's true! But not if you follow…

By Larry Kim · 22 Feb 2016

Industry

What does Google’s Accelerated Mobile Pages (AMP) mean for marketers?

Google’s Accelerated Mobile Pages (AMP) project is due to launch at the end of February, taking a huge stride towards Google’s stated goal of…

By Rebecca Sentance · 22 Feb 2016

SEO

Google is removing all Right Hand Side Ads on SERPs worldwide

As reported and confirmed by numerous sources, Google will no longer be showing ads on the right hand side of its search results pages.

By Christopher Ratcliff · 21 Feb 2016

Analytics

Which US sites lost the most amount of Google visibility in 2015?

Earlier this week, we looked at the US sites that made the biggest SEO gains in 2015, but now it’s time to find out…

By Christopher Ratcliff · 19 Feb 2016

SEO News

Kelvin Newman on the major search trends of 2016 [podcast]

Today sees the release of the ClickZ Digital Marketing Podcast series, featuring some of the experts who contributed to our Digital Trends 2016 report.

By Christopher Ratcliff · 18 Feb 2016

PPC

Seven excellent tips for making the most of Gmail Ads

Gmail Ads are one of the more intriguing opportunities Google has given advertisers to reach people where they spend a lot of their time…

By Larry Kim · 18 Feb 2016

SEO News

AdWords: six simple techniques to save you money

We are all constantly trying to squeeze as much as we can from our AdWords budgets and we never seem to quite have enough.…

By Stephen Reynolds · 18 Feb 2016