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Google Submits New Proposal to Avoid Antitrust Fine in EU
After being told its antitrust concessions were insufficient, Google has increased its concessions to avoid a possible $5 billion fine from the European Commission…
SEO Best Practices: Setting Up a Blog
Blogging should be a part of any sound marketing plan. You need to create engagement and provide the ability for people to share content…
The Mobile Local Opportunity, By the Numbers
One of the highest performance-driving factors will be effective location targeting. That's not just geotargeting, but a holistic location strategy, including things like ad…
Are You Overpaying Your Advertising Partners for Mobile App Installs?
If you're working with multiple publishers to promote your mobile app, it's critical to put right attribution technology in place to know who's responsible…
4 Reasons to Spend More on SEO
Most small businesses run very close to the margin and traditionally resist increasing their SEO budget, no matter the consequences. While SEO will is…
Google Still Taking a Beating Over Max Mosley S&M Party Search Results
The former Formula One president wants Google to create a special algorithm to detect and delete certain content – specifically, of him participating in…
Topsy Has Every Tweet Ever
Topsy has indexed billions of tweets – 425 billion of them to be exact – and now made them all available for searching. While…
Bing Gets Trendy With Video, News Redesigns
Two of Bing's search products got makeovers this week. Bing Video has streamlined its look with a redesign from the ground up. And Bing…
Facebook Organic and Paid Posts With Photos Get Most Clicks, Engagement [Study]
ShopIgniter released findings of research that showed Facebook posts with photos received the highest click-throughs in organic and the most engagement on the paid…
Matt Cutts on Auto-Generated Content: Google Will Take Action
If you're creating web pages of automatically generated text and snippets, you should be aware that Google can and will penalize you. And if,…
Google Doodle Honors Social Work Pioneer Jane Addams and Hull House in Chicago
A pastel Google Doodle today celebrates pioneering social worker Jane Addams, the first American woman to win the Nobel Peace Prize. The Doodle features…
20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social
Check out this huge collection of insights from leading brands and thought leaders in the earned media and digital marketing space on the rise…
5 Tips on Dealing With Small Budget Search Clients
Clients with small budgets often are expecting a lot more than their budget will actually pay for. Here's how you can best manage client…
Google Places for Business vs. Google+ Local
Confused about how Google Places is different from Google+ Local? You aren't alone. Do you need one, both, or neither? Google hasn't made it…
Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco
Nine Bay Area Meetup Groups plan to converge on the SES San Francisco conference next week. Here, organizers of several of these groups share…
New Yahoo Logo Revealed
Yahoo has finally unveiled the logo that it spent 30 days counting down to releasing. Its new logo, designed over on weekend this summer,…
International SEO: Top-Level Domains, Subdomains & Subdirectories
When getting started in international SEO, one of the most important items of an optimal strategy includes how to properly structure your domain name…
‘Grand Theft Auto V’ Videos Stealing the Most Buzz Among Gamers [Study]
A new report looks at some key battles in video games, smartphones, tablets, and web browsers in the run-up to the holiday season, identifying…
Google Names Next Android Operating System KitKat
The Android 4.4 operating system will be called KitKat. A deal with Nestlé, which owns the Kit Kat name, came about after a decision…
Facebook Hashtags Not Yielding Added Exposure for Brands [Study]
Ever since Facebook hashtags launched, marketers have been trying to determine ROI. So far, reports have shown that hashtags may not be performing up…