Social.
6 Tools to Manage Your Twitter Followers
Managing Twitter followers can become a time consuming task, taking time away from actually sending messages and growing your influence. Here are…
4 Ways to Rethink a Facebook Advertising Campaign
Facebook is a different medium than paid search advertising, with entirely unique advantages. Learn ways to restructure your paid social advertising paradigm…
For Better Facebook Engagement, Post on Topics Related To, But Not About, Your Brand [Study]
Facebook shares tips for Page managers looking to increase fan engagement with specific types of content posted to drive different types of…
Why Your SEO & Social Strategy Should Include Pinterest
You don’t have to be a lifestyle-type site to win on Pinterest, you merely need to make your brand fun and create…
Social Media Ad Spending Forecast to Hit $9.8 Billion by 2016
Social media advertising revenues in the U.S. will grow from $3.8 billion in 2011 to $9.8 billion in 2016, according to BIA/Kelsey’s…
5 Vital Facebook Reports Every Community Manager Should Know
Learn how Facebook Insights reports and public data sources can help you understand, at a granular level, the way your community consumes…
Facebook Tests Paid Status Updates With ‘Highlight an Important Post’
Facebook is testing a feature to see if users will pay a couple bucks to have their posts more prominently featured on…
4 Ways to Use Pinterest for Market Research
What’s top of mind with your customers today? Whether you’re looking to expand into a new market or gain insights about your…
When to Post on Facebook, Twitter, Tumblr for Maximum Effect [Study]
Posting content at specific times of the day and days of the week helps marketers better reach their audience and see the…
Top 5 Reasons Why SMBs Should be Afraid of Social Media
Social media presents great risks as it does rewards for small and medium-sized businesses. With an increasing number of SMBs exploring the…