Social.
Breaking Up With Your Spokesperson: Men’s Wearhouse Applied to Authorship
George Zimmer didn't have Google authorship, but he was the face of Men's Wearhouse. What happens if you implement authorship, making individuals…
Twitter ‘Embedded on These Websites’ Test Curates Links Under Tweets
Some tweets are now displaying a list of curated links to articles that have embedded the tweet within them. It adds an…
Bing Search Now Influences Klout Score
How many times you are searched for in Bing can now influence your Klout Score if you enable the new feature in…
Attention Digital Marketing Director: Read This for Your Social Media Success
How can you ensure a positive ROI from social media marketing activity with the complexities of resources and related responsibilities? The following…
Facebook Restricts Some Ad Placement to Protect Brand Reputation
Trying to appease advertisers, Facebook has updated its review process to ensure brands are protected. With this new process, Facebook aims to…
What can Sales Psychology Teach Digital Outreach?
Forget Excel. The real magic bullet in content outreach is sales psychology. Sales is a science. Many of the techniques used by…
78% of a Brand’s Facebook Fans Are Already Customers [Study]
Why do people become fans of a brand on Facebook? A new study reveals that a majority are customers of a brand.…
Crowdsourcing Gone Wrong: How Brands Can Avoid Messy Marketing Mistakes
We've all heard about the wisdom of crowds and how brands can build advocates through listening. But unsuspecting marketers who blindly attempt…
Facebook Kills Sponsored Search Results
Facebook will soon begin streamlining its advertising options, and sponsored search results are among those that will be cut starting in July.…
#Facebook #Hashtags #FTW?
Facebook announced hashtags last week, giving validation to everyone who used the original Twitter function to drive home their point in a…