Social.
Has Google Turned up Social Signals as a Ranking Factor?
Google stated that a search change from earlier this month was not related to Panda. Could that mean social signals from Facebook…
Facebook “Add a Link” Feature to Rival Google
According to recent reports, Facebook is using its massive index of shared posts to allow users to add links to updates without…
Use Search and Social Media to Monitor TV Advertising
Monitoring search and social behaviors can provide insight into how your TV advertising efforts are performing.
Here’s How Badly Google Is Killing Its Digital Media Competitors (for Now)
Google isn't just dominating search, but digital advertising across the board.
Fledgling App Uses Twitter’s Keyword Search to Win an Audience
Acorns, a brand-new finance app, recently created a hyper-targeted Twitter campaign using keyword search to serve ads to a mobile-first audience.
Social and SEO Work Better Together
While Facebook likes and Twitter followers don't directly affect search rankings, social and SEO work hand-in-hand.
Facebook Can Now Track Online Searches Out of App
Update to privacy policy means social media can see your online searches.
Snapchat Discover Signals Future SEO Changes
Will Snapchat's new content partnership alienate search engines, and bring big SEO headaches for content publishers down the road?
The Role of Search and Social for Super Bowl XLIX Advertisers
The digital arena offers a great way to insert yourself into the conversation and capitalize off the momentum, even for those advertisers…
Calling All Gentlemen! Pinterest Wants Your Business
Pinterest is looking to change its female-oriented reputation by expanding its search functionality to include more topics that it thinks will appeal…