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Social.

Where search meets social platforms, communities, and the conversations that drive discovery. 1,675 articles
Latest in Social

CEOs Worldwide In Tune with Implications & Impact of Social Media [Study]

Social media is changing the way companies deal with customers, employees and even partners. IBM interviewed over 1,700 CEOs from around the globe to learn how they’re managing…

By Miranda Miller · 31 May 2012

Social

How to Move Your Social Media Analysis from the Platform to the Individual Level

When you take your analysis from a platform or cross platform level down to the level of individuals, you open up a…

By Nathan Linnell · 29 May 2012

Social

6 Tools to Manage Your Twitter Followers

Managing Twitter followers can become a time consuming task, taking time away from actually sending messages and growing your influence. Here are…

By Duncan Parry · 21 May 2012

Social

4 Ways to Rethink a Facebook Advertising Campaign

Facebook is a different medium than paid search advertising, with entirely unique advantages. Learn ways to restructure your paid social advertising paradigm…

By John Lynch · 21 May 2012

Social

For Better Facebook Engagement, Post on Topics Related To, But Not About, Your Brand [Study]

Facebook shares tips for Page managers looking to increase fan engagement with specific types of content posted to drive different types of…

By Miranda Miller · 21 May 2012

Social

Why Your SEO & Social Strategy Should Include Pinterest

You don’t have to be a lifestyle-type site to win on Pinterest, you merely need to make your brand fun and create…

By Steve Beatty · 17 May 2012

Social

Social Media Ad Spending Forecast to Hit $9.8 Billion by 2016

Social media advertising revenues in the U.S. will grow from $3.8 billion in 2011 to $9.8 billion in 2016, according to BIA/Kelsey’s…

By Susan Kuchinskas · 16 May 2012

Social

5 Vital Facebook Reports Every Community Manager Should Know

Learn how Facebook Insights reports and public data sources can help you understand, at a granular level, the way your community consumes…

By Manny Rivas · 15 May 2012

Social

Facebook Tests Paid Status Updates With ‘Highlight an Important Post’

Facebook is testing a feature to see if users will pay a couple bucks to have their posts more prominently featured on…

By Christopher Heine · 12 May 2012

Social

4 Ways to Use Pinterest for Market Research

What’s top of mind with your customers today? Whether you’re looking to expand into a new market or gain insights about your…

By Kaila Strong · 10 May 2012

Social

When to Post on Facebook, Twitter, Tumblr for Maximum Effect [Study]

Posting content at specific times of the day and days of the week helps marketers better reach their audience and see the…

By Miranda Miller · 09 May 2012

Social

Top 5 Reasons Why SMBs Should be Afraid of Social Media

Social media presents great risks as it does rewards for small and medium-sized businesses. With an increasing number of SMBs exploring the…

By Tim Judd · 09 May 2012

Social

How to Maintain Social Shares After a Site Migration

One of the greatest joys of site migration is discovering that your social share counts don’t follow 301 redirects. But those Facebook…

By Michael King · 08 May 2012

Social

5 Pinterest User Insights Marketers Can Use to Drive Sales

As with any social or marketing channel, there is no magic formula for success on Pinterest. However, there are lessons to be…

By Miranda Miller · 08 May 2012

Social

Facebook Offers Rolls Out to Local U.S. Businesses

Facebook is rolling out its Offers marketing platform to local businesses in the U.S.. Before, Offers - which competes with Google's platform…

By ClickZ Team · 05 May 2012

Social

Facebook Privacy Controls Ignored by 13 Million Users [Report]

A new study indicates that 13 million Facebook users in the U.S. alone do not use or are unaware of the social…

By James Dohnert · 05 May 2012

Social

LinkedIn to Buy SlideShare for $120 Million

Professional social network LinkedIn is to acquire business presentation-sharing site SlideShare, an online storage website for users to share business presentations, for…

By Gareth Morgan · 05 May 2012

Social

Wil Wheaton Slams Google for Incessantly Pushing Google+

Wil Wheaton may no longer be the “mortal enemy” of fictional character Sheldon Cooper on the CBS TV Show "The Big Bang…

By John Rampton · 04 May 2012

Social

Percollate: Making Sense of Social Influence Scores [Review]

Despite some rough edges, Percollate (part social media monitoring tool, part meta-search for social scores) has value for any product manager, link…

By Rob Chant · 04 May 2012

Social

17 Ways SMBs Can Survive the Google Penguin Update Effect

"Google drives all my traffic, now I'm screwed!” It’s a familiar refrain among small- to medium-sized businesses in the wake of Google…

By Lisa Buyer · 03 May 2012

Social

5 Invaluable (And Free!) Tools Every Online Marketer Should Get to Know

We live in a world with no shortage of tools. We’ve assembled a list of some of our in-shop favorites tools, ranging…

By Lauren Litwinka · 03 May 2012

Social

Is F-commerce a Flop? Why Retailers Aren’t Sold on Facebook

F-commerce seems on the decline among big brands, as major retailers forego selling through Facebook and redirect budget to their own e-commerce…

By Miranda Miller · 03 May 2012

Social

Google Wave Dead to All Except Chrome Users

Google has finally shut its Wave tool and told web users they can no longer access their group discussions and collaborative projects…

By Rosalie Marshall · 01 May 2012

Social

Google Adds Google+ Share Button

Google has announced the Google+ Share button. Google has made it very easy for website owners to embed the Google+ share button…

By John Rampton · 28 Apr 2012

Social

Zuckerberg’s Deal-Making Forcing Facebook IPO Delay?

A series of acquisitions, including buying Instagram and patents to defend against Yahoo, have occupied the attention of founder and CEO Mark…

By Shaun Nichols · 25 Apr 2012

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