SEO.
Beating a Dead Penguin
With the launch of Google Penguin 2.0 behind us, it seems the majority of folks managed to survive the challenges of Penguin…
How to Focus & Amplify Your Personal Brand
If you've completed all the SEO basics of personal branding and set up your Google authorship tags properly it's time to move…
Disavowing Links? Google Says Use a Machete, Not a Scalpel
Rather than trying to pick out individual bad links, Google says webmasters should disavow links from an entire domain. While the machete…
Backlink Monitoring: Keeping Track of Your Existing Links
Monitoring which links are removed and which links are altered over time allows you to take action before Google does. Here's how…
Protecting Your Online Brand – Don’t Forget Your Nicknames
One big risk for businesses is the "hijacking" of their brand name in online searches. And domain name squatting isn't going away…
Google Penguin 2.0 Casualties: Why Sites Got Hit
It's now been one week since Google Penguin 2.0 went live. Google's Matt Cutts promised the new generation of Penguin would go…
Boost Your Blog’s SEO Mojo with These 6 Simple, Actionable Steps
Despite the inherent SEO value of blogging, many blogs just aren't properly optimized for search, or to their fullest potential. Many of…
Ecommerce Title Tags: Top 5 Ways to Increase Clicks
The first steps of commerce take place within the search results. Give consumers a better sense of offers and pricing with your…
Google Penguin 2.0 Spam Report Form Now Available
It's been less than 24 hours since Google Penguin 2.0 went live, but there are already several reports of big changes. There…
The Myth of Content Marketing, the New SEO & Penguin 2.0
Content marketing isn't the "new SEO" – or even new. Have you been drinking the Kool-Aid and not spending enough time on…