SEO News.
Google bans adverts for anti-censorship sites in China
Despite Google and China's interesting history, Google's latest movements have been speculatively characterized as attempts to regain favor with China.
YouTube + child safety: Is the service doing enough?
YouTube has had quite the month in the way of child safety concerns. We look at an overview of what's happened and…
How to dominate Google News search in 2019
A few weeks ago, Google published a blog post on its webmaster blog sharing some tips on how to get more success…
Google / YouTube and brand safety: What’s next?
Eight in 10 CMOs say brand safety keeps them up at night, according to a study from December 2018. The latest advertiser…
Search industry news and trends: Best of 2018
A roundup of fan favorite articles on search industry news and trends from 2018. Feat: alternative search engines, algorithm updates, free courses…
Google’s Pichai answers to Congress: The good, the bad and the frustrating
Google CEO Sundar Pichai testified in front of Congress this week on transparency and accountability, specifically around data. Here's an overview.
14 ranking signals you need to optimize for in 2019
Top ranking factors for mobile-first indexing in order to dominate search in 2019, segmented by relevance, content, backlinks, and user experience.
Dragonfly: 500+ staff sign open letter for Google to drop new Chinese search engine
More than 500 Googlers globally signed open letter on Medium calling for end to Dragonfly and for "transparency, communication, and real accountability."
Amazon emerges as search advertising powerhouse
Amazon's search advertising business is on track to generate more than $10 billion in advertising revenues over the next year, according to…
Google and Facebook back Berners-Lee’s Case #ForTheWeb
Google, Facebook, Richard Branson, and the French government are among nearly 60 parties who've already signed on to participate in Tim Berners-Lee's…
Google Walkout: What the ‘five real changes’ demanded by staff will entail for the search giant
Earlier today thousands of Google employees across the world walked out of their offices in protest against sexual harassment and discrimination. We…
The end of Google+ after a data breach and how it affects us
Google has decided to shut down Google+ after discovering a data breach. How should marketers and SEOs react to the news?
How to migrate web hosts without losing SEO
A step-by-step guide one how to choose your new hosting platform, create a backup, migrate your web host, and update DNS records…
What Google’s E-A-T score means for ecommerce
When it comes to ecommerce, shopping pages are of primary concern, and E-A-T functions differently for them than it would for a…
Best tools for monitoring backlinks
A great link building strategy works wonders for the SEO performance of a website. If not monitored properly, the presence of bad…
7 Off-page SEO techniques to build your website’s reputation and visibility
Tips for moving beyond internal SEO to build links and reputation across external sites.
Getting personal with SEO: how to use search behavior to transform your campaign
In order to meet the needs of today’s consumers and a more intelligent digital market, creating value in optimization campaigns requires innovative…
The evolution of search: succeeding in today’s digital ecosystem – part 2
This is the second part of our series about the future of search, considering further the outputs of the fundamental changes to…
How to create an optimized career page for your website
We look closer at the do's and don'ts on how to create an SEO optimized career page for your website.
Mary Meeker’s Report 2018: the internet trends to watch out for
Mary Meeker's Internet Trends report is certainly one of the most anticipated annual reports in the tech industry. We've looked at the new…
10 Google updates you may have missed
Google rarely stands still. In fact, the search giant claims to tweak its search algorithms at least 3 times per day. Some…
What does Google’s “Speed Update” mean for mobile?
Yesterday, Google announced a major upcoming change to its mobile ranking algorithm. What do we know so far about Google's "Speed Update",…
6 innovative new search engines to keep an eye on
As technology continues to have a hand in most everything that we do, it’s important to be aware of the other contenders…
Google Shopping: What do marketers need to know about the latest updates?
In the battle with Amazon, Google is betting on its Shopping services to attract merchants and customers alike. A raft of product…
Pinterest paid search: What you need to know to get started
Pinterest has announced its long-awaited move into the self-serve paid search space, after a period of trial campaigns with select partners. With…
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