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SEO News.

Get the latest SEO news, Google algorithm updates, search ranking changes and AI search developments from Search Engine Watch. We cover Google Search, Search Console, Google Ads, Bing, ChatGPT, AI Overviews and emerging search platforms – explaining what changed, why it matters and how it could affect organic traffic, paid visibility and your wider search marketing strategy. 430 articles
Latest in SEO News

Yahoo tests follow-up queries and blue hyperlinks in Yahoo Scout

Yahoo is testing follow-up queries and blue hyperlinks within Yahoo Scout. We spotted these changes, though we can’t say for certain they’re new  but since our last visit,…

By Sachin Patel · 19 Aug 2026

SEO News

Bing tests Short video tab in header on desktop

Bing is testing a short video header tab on desktop. We saw Google do something similar nov 2025, adding a short video…

By Sachin Patel · 18 Aug 2026

SEO News

Google pauses AI-generated images test in search results

Last week, Google tested AI-generated images within search results. we covered previously this, Inspired Taste shared their frustration on X after seeing…

By Sachin Patel · 18 Aug 2026

SEO News

Google lets users remove watermarks from AI generations

Google announced last Friday that users can now remove watermarks from its AI-generated content. This was confirmed by Josh Woodward, the company’s…

By Sachin Patel · 18 Aug 2026

SEO News

Google brings Gemini 3.7 Flash to Search AI Mode

Google is bringing the Gemini 3.7 Flash model to AI Mode in Google Search. This is available globally starting today for Google…

By Sachin Patel · 17 Aug 2026

SEO News

Yahoo Search is pushing its AI-powered Scout directly into search results

Yahoo launched a new feature called Yahoo Scout back in January, similar in concept to Google’s AI Mode. I spotted this and…

By Sachin Patel · 13 Aug 2026

SEO News

Google Search falsely declared Sam Altman dead, but Google says nobody did it manually

Google Search briefly told users that OpenAI CEO Sam Altman had died on August 12, 2026, displaying the false date prominently inside…

By Radu Tyrsina · 12 Aug 2026

SEO News

Google confirms new homepage buttons pointing to AI Mode

This week, Google updated its homepage design with new buttons. We covered this change earlier, and now Google has confirmed the test…

By Sachin Patel · 12 Aug 2026

SEO News

Google’s classic Search button is gone in a new AI-first homepage

Google appears to be testing a more AI-focused version of its homepage for people who are not signed into a Google Account.…

By Venkat · 10 Aug 2026

SEO News

Google says Reddit gets no special preference in search

Google communications representative Jennifer Kutz confirmed to The Verge that Reddit gets no preferential treatment in Google’s search rankings or AI search…

By Sachin Patel · 08 Aug 2026

SEO News

ChatGPT Rolls Out Product Carousel Ads at Bottom of Results

ChatGPT is testing new variations for how ads appear at the bottom of its results. The latest version shows multiple product feed…

By Sachin Patel · 08 Aug 2026

SEO News

ChatGPT is testing a new way to make ads feel like part of the conversation

ChatGPT is testing a new ad display format within its results. we’ve been noticing more varied ad designs showing up in ChatGPT…

By Sachin Patel · 07 Aug 2026

SEO News

Google Algorithm update in August 2026? What we know

We’re kickstarting a brand new series here at SEW, where we will do our best to watch and report in search engines’ updates.…

By Radu Tyrsina · 06 Aug 2026

SEO News

Move over Google Shopping: ChatGPT’s ad carousel launch is imminent

ChatGPT ads are becoming much more like Google Shopping. OpenAI is reportedly rolling out a new carousel format that can place several…

By Radu Tyrsina · 06 Aug 2026

SEO News

Google loses four architects of Search and Gemini as DeepMind’s founder steps back

Jeff Dean, Sanjay Ghemawat, Quoc Le and Oriol Vinyals are leaving to form a new AI company. Demis Hassabis is handing daily…

By Radu Tyrsina · 05 Aug 2026

SEO News

Apple’s advertising business just had its best quarter ever

Apple’s advertising business set a new June-quarter revenue record, according to comments made during the company’s latest earnings call. One important number…

By Radu Tyrsina · 05 Aug 2026

SEO News

AI visibility scores can mislead search marketers, new guidelines warn

Marketers should be cautious about using AI visibility scores to make budget or strategy decisions, according to new industry guidance. The Interactive…

By Radu Tyrsina · 05 Aug 2026

SEO News

New study: Majority of consumers are unaware of how search engines work

New BrandVerity study finds that 63% of consumers are unaware of how search engines work.

By BrandVerity · 22 Jan 2020

SEO News

Everything small businesses need to know to launch a campaign on Amazon

This infographic by Businessfinancing.co.uk breaks down each Amazon ad product and provides tips for getting started with your first Amazon ad campaign.

By Jacqueline Dooley · 15 Jan 2020

SEO News

Yext researches what American customers are looking for throughout the year

Yext’s analysis of the year’s search behavior shows consumers look to go to the doctor’s office in January, the dealership in May,…

By Mahir Prasad · 25 Nov 2019

SEO News

Facebook campaign budget optimization: How marketers must prepare for September 1, 2019

If you pay someone to adjust bids every week, much of that bid optimization work will be over. Details on Facebook's campaign…

By Brian Bowman · 14 Aug 2019

SEO News

#GoogleDoBetter: The latest on internal issues at Google and Alphabet

June 19 sees protests from employees and activists at annual shareholder meeting, but outright rejection of progressive change from the board.

By Luke Richards · 03 Jul 2019

SEO News

Decommissioning Jet: Two charts proving Walmart planned to ground Jet all along

Walmart made headlines last week by announcing that it would fold Jet.com into its Walmart ecommerce operations. The story explained with two…

By Stephen Kraus · 26 Jun 2019

SEO News

Google’s How News Works, aimed at clarifying news transparency

In May, Google announced the launch of a new website aimed at explaining how they serve and address news across Google properties…

By Jacqueline Dooley · 11 Jun 2019

SEO News

Goodbye to average position on Google SERPs

Average position is misinterpreted as a metric that shows the actual position of ads on SERPs. How to accurately gauge the true…

By Blake Lucas · 28 May 2019

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