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SEO News.

Get the latest SEO news, Google algorithm updates, search ranking changes and AI search developments from Search Engine Watch. We cover Google Search, Search Console, Google Ads, Bing, ChatGPT, AI Overviews and emerging search platforms – explaining what changed, why it matters and how it could affect organic traffic, paid visibility and your wider search marketing strategy. 494 articles
SEO News

Reddit wants you to log in as traffic from search keeps shrinking

Tests start outside the U.S., while Reddit weighs how much visitors can see without an account.

By Martin Ashmere · 30 Oct 2026

SEO News

Mistral lets you download its biggest AI model and run it on your own servers

Mistral opens its largest model for self-hosting, with a licensing exception for model providers.

By Martin Ashmere · 30 Oct 2026

SEO News

Microsoft Ads can track more of the sales your browser tag misses

Microsoft opens its direct sales-data connection, with duplicate counting and consent settings to check.

By Martin Ashmere · 30 Oct 2026

SEO News

Google says AI Mode is holding back growth in its search ad business

Search revenue rose 12%, but Google says AI Mode's lower monetization weighed on its growth.

By Martin Ashmere · 30 Oct 2026

SEO News

Reddit gives the communities you chose a feed of their own

Following keeps your chosen communities together, and Reddit remembers which feed you last used.

By Martin Ashmere · 29 Oct 2026

SEO News

Google confirms Chrome will show an AI chat button for third-party search engines

Google says Chrome will add an AI chat button for supported third-party search engines, with a gradual rollout planned for desktop and…

By Venkat · 29 Oct 2026

SEO News

Microsoft tests a way to tell its AI what your ads should never say

The open pilot gives advertisers up to 40 instructions for generated copy. You still need to review it.

By Martin Ashmere · 29 Oct 2026

SEO News

Google gives security teams first access to its bug-hunting Gemini

Security teams get Gemini 4 Carbon first. Google hasn't set a date for everyone else.

By Martin Ashmere · 29 Oct 2026

SEO News

Chrome could decide whether your next search opens AI Mode or regular results

The unfinished feature would choose a search experience based on your model, tools and attachments.

By Mayank · 28 Oct 2026

SEO News

Microsoft warns publishers to replace their old ad connection before it shuts down

The AppNexus adapter closes in early 2027, and its replacement changes more than the bidder name.

By Martin Ashmere · 25 Oct 2026