Local.
5 Reasons Why Pitching International SEO is a Pain
For global corporations, the move to international SEO is inevitable. Despite these challenges, companies can't afford to avoid international markets, regardless of…
4 Steps to Maximize Local Search Success
Extending a local experience throughout the entire process should be the goal of all local marketing campaigns. Relevant search ads, localized landing…
Google Adds Quick Facts to Maps
Google has added an additional Maps feature called Quick Facts for desktop users looking for some extra factoids in their search. Google…
From Foursquare to Swarm: Mayor 2.0, Insights, Stickers & Goodbye Badges
The time has come to say goodbye to Foursquare mayorships as we know them. Foursquare has revealed some new details about what…
Google Buys, Then Shuts Down Restaurant Website Builder Appetas
Google has purchased and shut down Seattle-based Appetas, a website that lets restaurateurs build a website inexpensively with integrations (social, mobile, reservations,…
Local Listing Management Priorities: How & Where to Syndicate Local Data
Multi-location businesses face unique challenges in the management, optimization, and distribution of local business listing information. Accuracy is critical. Here's how to…
Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]
Google research reveals 34 percent of consumers on tablets or computers will also go to a store. And these people are ready…
Link Building for Restaurants: The Ultimate Guide
The restaurant industry is absolutely perfectly primed for creative marketing ideas. These link building recipes are ripe for you to use to…
Foursquare Splits App in Two, Separates Local Search From Check-ins
Foursquare plans to eliminate check-in functionality, and instead focus on further developing local discovery and exploration functionality. Foursquare will be transitioning their…
Nuances of Spanish Language Search Marketing
This post will help you understand the nuances of Spanish language search marketing and what you can do to help your campaigns…