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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,044 articles
Latest in Industry

Balancing Your Paid & Organic Keywords

Search plays a critical role in demand generation for any business, so why not have as many listings as possible in the search results pages? Digital asset optimization,…

By Jason Tabeling · 23 Aug 2011

Industry

Google Experiments with Infinite Scrolling

Google is trying out a new way to move beyond the first 10 results of the SERP: infinite scrolling. The new presentation…

By Rob D Young · 22 Aug 2011

Industry

Searcher Demographics – We Are What We Search

Whether it’s Google+ vs. Facebook, Android vs. iPhone, or Red Sox vs. Yankees, searcher demographics can be valuable for your business and…

By Eli Goodman · 22 Aug 2011

Industry

Bing Webmaster Tools Adds Yahoo Traffic Stats

Bing recently announced new features to its Webmaster Tools that will show traffic stats from Yahoo directly in the Webmaster Tools reports.…

By Thom Craver · 22 Aug 2011

Industry

Bing Shopping Adds 7 New Features to Improve Searching, Sharing

Bing is continuing its commitment to an intuitive and comprehensive shopping interface with a large lineup of extra features on Bing Shopping.…

By Rob D Young · 21 Aug 2011

Industry

Google’s Big Expanded Sitelinks Officially Added to Search Results

Google’s 12-pack of large sitelinks, the SERP element that showcases popular sub-pages of major websites, is now official. The expanded sitelinks show…

By Rob D Young · 21 Aug 2011

Industry

New Google Browser Extension Helps You Find Related Web Content

Google has added a new free tool that lets you find related web content when you browse to select pages. The recommended…

By Rob D Young · 21 Aug 2011

Industry

SES San Francisco 2011: Day 3 Coverage #SESSF

SES San Francisco 2011 wrapped up Thursday. Much like Day 1 and Day 2, Day 3 offered marketers further education on social…

By Danny Goodwin · 20 Aug 2011

Industry

SES San Francisco 2011: Day 2 Coverage #SESSF

Day 2 of SES San Francisco picked up right where Day 1 ended. It was another day filled with educational sessions covering…

By Danny Goodwin · 18 Aug 2011

Industry

Mathematician Pierre de Fermat Honored With Google Doodle

When you scroll over Google's latest Doodle honoring 17th century mathematician Pierre de Fermat there is a message that states "I have…

By Frank Watson · 17 Aug 2011

Industry

SES San Francisco 2011: Day 1 Coverage #SESSF

Susan Bratton's keynote kicked off the first day of the SES San Francisco conference, and what followed was a day jam-packed with…

By Danny Goodwin · 17 Aug 2011

Industry

Getting Ready for Global Business: The Benefits of the Foreign Language Internet

Despite the massive growths in foreign languages online, there is still relatively far less content in languages other than English – and…

By Christian Arno · 17 Aug 2011

Industry

Susan Bratton Talks Persuasion, Seduction & Conversion at SES San Francisco

In a keynote packed with tools and real-life persuasion marketing lessons, Digital Life Media Co-founder and CEO Susan Bratton's SES SF 2011…

By Miranda Miller · 16 Aug 2011

Industry

Google+ Public Shares Now in the SERP

Google is moving public posts from Google+ into its social search functionality. This move signals the beginning of Plus's graduation and may…

By Rob D Young · 16 Aug 2011

Industry

Outreach Advice for Large Scale Guest Post Campaigns

Going big in guest posting requires careful planning at every stage, from viability analysis and prospect discovery on down to effective content…

By Garrett French · 16 Aug 2011

Industry

Conductor Adds Google +1 Tracking to SEO Platform

Conductor, an SEO technology and intelligence company, has added Google +1 social analytics tracking to its platform. The inclusion of Google +1…

By Rob D Young · 15 Aug 2011

Industry

Google Makes Room for Thousands of New Googlers in California

Google is expanding its offices in Mountain View and Sunnyvale California, leasing additional space and even planning on re-constructing more dense offices.…

By Rob D Young · 15 Aug 2011

Industry

Content Site Links Are More Valuable than Social Links [Study]

Despite the hype, the value of social media referrals is questionable. Add another recent study to the un-social pile: Outbrain's Content Discovery…

By Rob D Young · 12 Aug 2011

Industry

Leave No Marketer Behind! After Show Parties at SES San Francisco #sesSF

Gorgeous, sassy online marketing expert, Susan Bratton, gives a quick preview of her keynote at SES San Francisco. Also, find out how…

By Jonathan Allen · 12 Aug 2011

Industry

FTC Investigation Narrows In on Specific Google Practices

The FTC antitrust probe examining Google has moved past the initial stages. The investigation will now seek evidence to back specific claims…

By Rob D Young · 12 Aug 2011

Industry

Filthy Linking Nostalgia

Websites that have the most links rank more highly and are therefore discovered more often. And the more often they are discovered,…

By Mike Grehan · 12 Aug 2011

Industry

Who Uses Search Engines? 92% of Adult U.S. Internet Users [Study]

A survey from Pew Internet indicates that search engine usage is the top way people spend time online – 59 percent of…

By Rob D Young · 11 Aug 2011

Industry

Yahoo Launches Enhanced Image Search

Yahoo has released a new image search that matches recent enhancement to Google and Bing. Yahoo's new image presentation also allows for…

By Rob D Young · 11 Aug 2011

Industry

Lost & Found: Ripoff Report Back in Google, But Would Your Website Be So Lucky?

Ripoff Report disappeared from Google's index on Tuesday. Although the site is now back in the index with all of its pages,…

By Dave Davies · 11 Aug 2011

Industry

Google’s Large Double Column Sitelink Test Returns

A slew of reports in recent days indicate that Google is further experimenting with a new look that expands on sitelinks for…

By Rob D Young · 11 Aug 2011

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