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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

AdSense Offers Help For Forum Marketing

Inside AdSense, the Google blog dedicated to information about their publishing advertising product, posted an article “Getting your forum site to perform…

By Frank Watson · 26 Jul 2007

Industry

Business.com Acquired by Yellow Pages Publisher

Print and online Yellow Pages publisher R.H. Donnelley Corp. has signed a definitive agreement to acquire Business.com for $345 million in cash…

By Kevin Newcomb · 26 Jul 2007

Industry

SEW Experts: 7 Tips for Training Link Developers

In today’s Link Love column, “7 Tips for Training Link Developers,” Justilien Gaspard offers 7 tips for training link developers that range…

By Kevin Newcomb · 25 Jul 2007

Industry

Implementing your Search Strategy for the Latino Market, Part 2

In this final installment of our series on search in the Latino market, we look at some marketing strategies for your site,…

By Grant Crowell · 25 Jul 2007

Industry

Search Headlines & Links: July 25, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 25 Jul 2007

Industry

Digg Goes with Microsoft for Ads

Social media site Digg has entered a deal with Microsoft to sell and serve display and contextual text ads on Digg, and…

By Kevin Newcomb · 25 Jul 2007

Industry

Turning Local Inside Out

Search providers have been trying to figure out local search since the dawn of the Web defined search as an information vehicle.…

By Kevin Ryan · 25 Jul 2007

Industry

Search and Affiliates Coming to London

How are affiliates using search engine marketing? Search Engine Strategies and Affiliates4U.com will find out at a one-day SES Forum at the…

By Kevin Newcomb · 24 Jul 2007

Industry

SEW Experts: Turning Local Inside Out

In today’s Searching for Meaning column, “Turning Local Inside Out,” Kevin Ryan takes a look at what local search looks like today,…

By Kevin Newcomb · 24 Jul 2007

Industry

SEW Experts: Taking Your PPC Campaigns Beyond the Majors

In today’s By the Numbers column, “Taking Your PPC Campaigns Beyond the Majors,” Eric Enge shows you why you might want to…

By Kevin Newcomb · 24 Jul 2007