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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,046 articles
Latest in Industry

Search Headlines & Links: October 17, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from…

By Kevin Newcomb · 17 Oct 2007

Industry

Yahoo To Provide Paid Search For WebMD Properties

Yahoo announced it will provide the sponsored search results for the WebMD properties. The sites include WebMD Health, MedicineNet, eMedicine Health and…

By Frank Watson · 17 Oct 2007

Industry

The Real Impact of Blended Search

Since the major engines have introduced blended and universal search results, they have seen increased traffic to their video and image sites.…

By Kevin Ryan · 17 Oct 2007

Industry

Globalization of Search: US Hispanic Marketing

Metrics and measurement: not the exclusive purview of search marketing and web analytics. CNN’s Taylor Gandossy takes a look at what the…

By Kevin Heisler · 16 Oct 2007

Industry

SEW Experts: The Real Impact of Blended Search

Since the major engines have introduced blended and universal search results, they have seen increased traffic to their video and image sites.…

By Kevin Newcomb · 16 Oct 2007

Industry

Search About to Upset the Political Applecart

Search engines have not eclipsed newspapers and television as the primary source of political information yet. But that day is not far…

By Greg Jarboe · 16 Oct 2007

Industry

Search Headlines & Links: October 16, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 16 Oct 2007

Industry

Microsoft Rolls Out More Live Search Updates

Following up on the major updates rolled out in September, Microsoft today made another round of updates to Live Search, this time…

By Kevin Newcomb · 16 Oct 2007

Industry

Search and Politics: Made for Each Other?

Search engines are playing an increasingly important role in the education of voters in the U.S. And according to the Pew Internet…

By Kevin Newcomb · 16 Oct 2007

Industry

Google Analytics Update

Yesterday evening I was briefed by Brett Crosby about the latest Google Analytics update. Net-net, this is more cool stuff from Google…

By Eric Enge · 16 Oct 2007

Industry

SME Brand Strategy: SEM Tactics, Tips, and Tricks, Part 1

They said it couldn't be done. You can't build your brand online with search marketing tactics. Don't get snowed: here's a blizzard…

By Carrie Hill · 16 Oct 2007

Industry

SEW Experts: The Perils of Duplicate Content

Duplicate content can be a huge challenge for SEOs and their clients. But what qualifies as duplicate content? In today’s au Natural…

By Kevin Newcomb · 15 Oct 2007

Industry

SEW Experts: SME Brand Strategy: SEM Tactics, Tips, and Tricks, Part 1

They said it couldn’t be done. You can’t build your brand online with search marketing tactics. In today’s Little Biz column, “SME…

By Kevin Newcomb · 15 Oct 2007

Industry

Highlights from the SEW Blog: October 8-12, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 15 Oct 2007

Industry

Search Headlines & Links: October 15, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 15 Oct 2007

Industry

Debby From The Block: U Penn Long Tail Blockbuster

No way I could pass on pointing to the Debby Richman blockbuster post. Wharton says: Online recommendation engines may chop off Long…

By Kevin Heisler · 15 Oct 2007

Industry

SEW Experts: SEO SEM Budgets: Define Success Beyond Direct Response

If you’re just now starting to think about how search and your organization (or internal search department) impact the 2008 planning process,…

By Kevin Newcomb · 14 Oct 2007

Industry

Worldwide Internet: Now Serving 61 Billion Searches per Month

Ninty-five percent of the worldwide Internet audience conducted searches in August.

By Enid Burns · 14 Oct 2007

Industry

Search Engine Forums Spotlight: October 12, 2007

Found in the search marketing forums: Analyzing the Competition; Redesigning Without Losing Traffic; Weird Broad Matching; and more.

By Kevin Newcomb · 12 Oct 2007

Industry

Search Beats Recommendations, By The Long Tail

We’re all familiar with recommendation systems, due to Amazon’s early efforts as well as current entertainment and e-commerce sites. You visit a…

By rumo · 12 Oct 2007

Industry

Search Headlines & Links: October 12, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 12 Oct 2007

Industry

SEO and User Experience Fusion

SEO's friendly neighborhood Spider-Man dilemma. Optimize for user experience? Spiders? Where to begin.

By William Flaiz · 12 Oct 2007

Industry

SEW Experts: SEO and User Experience Fusion

So, you want to build a Web site. Do you start with Web 2.0 goodies, or a “visually appealing” Web site that…

By Kevin Newcomb · 11 Oct 2007

Industry

SEW Experts: Voice Search: Mobile Tactic Here. Now. 2DAY.

Mobile has long been called marketers’ next emerging opportunity. So, from a local search standpoint, how do you prepare for the opportunity?…

By Kevin Newcomb · 11 Oct 2007

Industry

Don’t Ignore Accessibility

While more search marketers are becoming aware of usability and accessibility concerns, the numbers are still very small. A new lawsuit filed…

By Kevin Newcomb · 11 Oct 2007

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