Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Why Google’s Panda Algorithm Update Dropped Sites

Google’s Matt Cutts and Amit Singhal have revealed some more about what is officially known as the Google Panda update, Google’s latest…

By Danny Goodwin · 04 Mar 2011

Industry

Customize Your Google News

Google News users are familiar with the color-coded categories on the left side bar. These categories include Top Stories, World, Business, Sports,…

By Thom Craver · 03 Mar 2011

Industry

Google is Cheating, Copying Facebook’s Profile Design

By now, you may have read Google’s recent post, “Decide what the world sees when it searches for you,” and seen the…

By Danny Goodwin · 03 Mar 2011

Industry

AdWords Call Metrics Now Offers Deeper Call Reports

Google AdWords now shows more detailed reports on every call your campaign has received with call metrics enabled. This includes the call’s…

By Danny Goodwin · 03 Mar 2011

Industry

Japanese Doll Festival Google Doodle

Today the Japanese are celebrating the annual Japanese Doll Festival, a tradition during which families — especially those with young daughters —…

By Danny Goodwin · 03 Mar 2011

Industry

Error! Error! Google’s New Fail Page Features Broken Googlebot

Google is serving a new custom 404 page when you stumble across a page that doesn’t exist. It tells you: “404. That’s…

By Danny Goodwin · 02 Mar 2011

Industry

5 Money-Saving Strategies for Localized Websites

How microsites, subdomains, duplication, post-edited machine translation, and competing in foreign markets will increase your ROI and save you more money.

By Christian Arno · 02 Mar 2011

Industry

3 Ways To Get More Followers Via #SESuk Tweetwall

So SES London was a blast wasn’t it? More parties than any single year and a new venue slap bang in the…

By Jonathan Allen · 02 Mar 2011

Industry

Really Google? Penalizing Good Sites To Get Some Bad Ones

The results are in and more than the handful of “low-quality sites” have been swept from Google’s search rankings. Many innocent sites…

By Frank Watson · 02 Mar 2011

Industry

Dear European Commission: Please Don’t Ruin PPC

While reading and answering the questions in the two documents my agency has received, I feel a growing unease that the bureaucrats…

By Duncan Parry · 02 Mar 2011