Industry.
Google PageRank Updates to Roll Out Soon
Google’s head of web spam, Matt Cutts, has announced that updates to PageRank will be visible in the coming days. Cutts also said that some existing penalties will…
Trademarked Terms: Guaranteed Conversions, Guaranteed Controversy
To buy or not to buy trademarked competitor keywords. That's the question search marketers face when tempted with high-converting competitor brand terms.
Microsoft and Facebook Enter Into Search Partnership
Microsoft Senior Vice President Satya Nadella announced at the company’s financial analyst meeting that their partnership with Facebook has been extended to…
SEW Experts: Link Building with Customers
When it comes to link building, a great source for links might be right under your nose! In today’s link building column,…
Knol Is Googlepedia
Knol is knowledge without the W(ikipedia) and an edge. Knol is the newest product launched by Google. The Wikipedia competitor is in…
Former Yahoo, Tacoda Exec Heads to interCLICK
Jason Lynn, Director of Solutions Engineering for Yahoo/Right Media is exiting the Sunnyvale search engine to become Executive Vice President of Product…
Baidu Profits Soar 87% in Second Quarter
Google, Microsoft and Yahoo may have disappointed Wall Street, but Baidu is proving to be a Dark Knight in this tough economy.…
Microsoft Reorganizes Platforms & Services Division; Kevin Johnson is Out
Microsoft has announced the reorganization of its Platforms and Services Division (PSD). The department will split into two new divisions: Windows/Windows Live…
SEW Experts: The Top 4 Best Facebook Practices
When engaging in social media, companies are often encouraged to engage consumers on Facebook. In today’s Brand Equity column, “The Top 4…
The Top 4 Best Facebook Practices
Facebook just posted a 40 percent increase in year-over-year traffic according to Hitwise. Here are the 4 best ways to leverage Facebook…
Yahoo Researcher Seeks to Combine Semantic Search Methods
Yahoo researcher Peter Mika has written up an extensive article on semantic search. First he talks about the limitations to syntax-based search:…
15% of Fortune 500 companies have blogs
PRWeek reports that a new study conducted by Burson-Marsteller has found that 15% of Fortune 500 companies communicate with consumers via blogs.…
Google Rumored to Buy Digg for Third Time
A few months ago we explained why Digg would be worth $200 million to Google. Now it appears the rumor mill is…
SEW Experts: How Valid Are Your Landing Page Test Conclusions?
Are your landing page tests telling the whole story? In today’s By the Numbers column, “How Valid Are Your Landing Page Test…
SEW Experts: The Japanese Search, Why Don’t We?
“Drive to search” campaigns are hot in Japan. In today’s Searching for Meaning column, “The Japanese Search, Why Don’t We?,” Kevin Ryan…
The Japanese Search, Why Don’t We?
Should search be turning Japanese? Kevin Ryan really thinks so.
Yahoo Q2 2008 Disappoints Wall St.
Yahoo Second Quarter 2008 Financial Results • Revenues were $1,798 million for the second quarter of 2008, a 6 percent increase compared…
Yang to Yahoos: One Team, One Voice
We’re not sure what the long-term implications of the Yahoo-Yang-Icahn settlement will be. In the short term, though, the agreement that ended…
SEO copywriting tips from Jill Whalen of High Rankings
I went to my first Search Engine Strategies back in the spring of 2002. And one of the SEO experts speaking at…
Google Barely Inches Out Yahoo for Top Web Property; Platform-A Top Ad Network for June 2008
comScore has released the top 50 ad networks and top 50 web properties for June 2008. In ad networks, AOL’s Platform-A takes…
SEW Experts: Usability and SEO
How does the usability and accessibility of your website affect your SEO efforts? In today’s au Natural column, “Usability and SEO,” Mark…
SEW Experts: Why Links are Like Shoes
Is that incoming link a Manolo, a Jimmy Choo, or a bargain pump from Payless? In today’s small business SEM column, “Why…
Why Links are Like Shoes
The man with no links cried until he met the man with no SEO. This week you'll find out why all SEOs…
Peace In Our Time: Icahn Gets Yahoo Board Offer
Seems Yahoo CEO Jerry Yang has made an end move to stop the bickering between the usurpers and his current slate of…
SEW Experts: PPC Keyword Sets: Words to the Wise
When it comes to paid search, there’s no such thing as a free lunch. In today’s Profitable PPC column, “PPC Keyword Sets:…
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