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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,045 articles
Latest in Industry

AOL, Live.com, and Ask.com Best Search Engines for Democratic National Convention Info

With the Democratic National Convention starting today in Denver, I thought it would be prudent to see which search engine is handling the highly anticipated event the best.…

By Nathania Johnson · 25 Aug 2008

Industry

SearchDay: 6 Tips for Aligning Your National, Local SEM Efforts

Today's search engine marketing news and opinion: 6 Tips for Aligning Your National, Local SEM Efforts; Google to Roll Out AdWords Quality…

By Nathania Johnson · 22 Aug 2008

Industry

Implications of Google’s AdWord Changes

Google quietly announced the changes to AdWords on Thursday through their blog. Last day of Search Engine Strategies conference may have been…

By Frank Watson · 22 Aug 2008

Industry

Word or Phrase Co-Occurrence within Particular Industries

Are search engines smarter now than 4 years ago? I certainly hope so. There are too many words that could mean multiple…

By Chris Boggs · 22 Aug 2008

Industry

Women More Likely Than Men to Begin Real Estate Search Online

41% of women are likely to begin their search for a new home online, compared with just 25% of men, according to…

By Nathania Johnson · 22 Aug 2008

Industry

Google to Roll Out AdWords Quality Score Improvements

The team at Google AdWords has announced that they will be rolling out improvements to Quality Score in the coming weeks. There…

By Nathania Johnson · 22 Aug 2008

Industry

Yahoo Releases New Version of Site Explorer

Yahoo has released a new look for Site Explorer. Currently, the new version can be found at https://siteexplorer.search.yahoo.com/new, but will be made…

By Nathania Johnson · 22 Aug 2008

Industry

SEW Experts: 6 Tips for Aligning Your National, Local SEM Efforts

With local search on the rise, it’s important to keep your local campaigns in tune with your national efforts. In today’s Vertical…

By Nathania Johnson · 22 Aug 2008

Industry

SearchDay: NBC’s Olympic Fool’s Gold; Google Comes Home Empty-Handed

Today's search engine marketing news and opinion: NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed; SES San Jose 2008: Top stories for…

By Nathania Johnson · 21 Aug 2008

Industry

NBC’s Olympic Fool’s Gold; Google Comes Home Empty-Handed

It's understandable that an older-school company like NBC may get some things wrong, and rely on old metrics to judge success. But…

By Erik Qualman · 21 Aug 2008

Industry

Google News Enables Cross-Language Search

Lately, Google has had a global focus. Recently, they gave tips on developing a multi-lingual site. Now, they’re enabling cross-language search in…

By Nathania Johnson · 21 Aug 2008

Industry

IAC Completes Spinoff of Four Companies

IAC, the parent company of Ask.com, has completed the spinoff of four companies: HSN, Inc. (HSNi), Interval Leisure Group, Inc. (ILG), Ticketmaster…

By Nathania Johnson · 21 Aug 2008

Industry

Yahoo Wins Gold Medal for Online Olympic Traffic

As U.S. workers continue to check out the Olympics online during the work week, Yahoo is beating the competition in drawing eyes…

By Nathania Johnson · 21 Aug 2008

Industry

SEW Experts: NBC’s Olympic Fool’s Gold; Google Comes Home Empty-Handed

In the last days of the Olympics, many are taking stock of the unprecedented online coverage. In today’s Brand Equity column, “NBC’s…

By Nathania Johnson · 21 Aug 2008

Industry

SES San Jose 2008: Top stories for Day 3 of SEM Conference & Expo

So much was taking place on Day 3 of SES San Jose 2008, even attendees needed to use news and blog search…

By Greg Jarboe · 20 Aug 2008

Industry

Advertising Placements by Industry and Top Sponsored Links, July 2008

The industry breakdown of ad placements and unit types and top 25 companies placing sponsored links. The data are provided by Nielsen…

By Sew Staff · 20 Aug 2008

Industry

SearchDay: What Are You Converting?

Today's search engine marketing news and opinion: What Are You Converting?; SES San Jose 2008: Top Stories from Day 2; Local Online…

By Nathania Johnson · 20 Aug 2008

Industry

SES San Jose 2008: Top Stories from Day 2

There were more than 70 news articles and blog posts on Day 2 of SES San Jose 2008. And that doesn’t include…

By Greg Jarboe · 20 Aug 2008

Industry

American Airlines Launches In-Flight Internet Access Service

American Airlines today began offering in-flight internet access on select flights. For $12.95, passengers flying Boeing 767-200 aircraft on non-stop flights between…

By Nathania Johnson · 20 Aug 2008

Industry

Website Optimizer Enables Pruning and Offline Validation

Google has released a major update to Website Optimizer, which contains new features that will have users breathing a sigh of relief.…

By Nathania Johnson · 20 Aug 2008

Industry

SearchDay: Search Engine Optimization: Back to Basics

Today's search engine marketing news and opinion: Search Engine Optimization: Back to Basics; SEM Success In 10 Minutes A Day; Yahoo Buzz…

By Nathania Johnson · 19 Aug 2008

Industry

AdGooroo Founder Authors Search Advertising Book

Richard Stokes, the founder of search marketing firm AdGooroo, has announced the publication of his new book, Mastering Search Advertising – How…

By Nathania Johnson · 19 Aug 2008

Industry

Introducing Google Without All the Google

Want to search Google for results that don’t include sites under the Google umbrella? Try Google Minus Google. The site shows YouTube-less,…

By Nathania Johnson · 19 Aug 2008

Industry

Microsoft adCenter Updates Credit Card Options

Over the weekend, Microsoft rolled out an update to adCenter. The update released new credit card options for users. One of the…

By Nathania Johnson · 19 Aug 2008

Industry

Yahoo Buzz Now Open to All Publishers

Earlier this year, Yahoo launched a content discovery and voting site that it dubbed Yahoo Buzz. The content was only collected from…

By Nathania Johnson · 19 Aug 2008

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