Development.
5 Steps to Execute a Site Redesign Without Compromising SEO
Whether your website is outdated, isn't mobile-friendly, or you just know it's time for a redesign, you can follow these steps to…
How Combining SEO & Usability Solves 4 Common On-Site Problems
Yes, you can make end users and search engines happy at the same time. Here's how to implement a powerful combo of…
Matt Cutts: If You Have Multiple Breadcrumbs, Google Picks the First One
How should you structure your breadcrumb navigation if a product or an article belongs in multiple categories of your website? “If you…
How Personalizing Websites With Dynamic Content Increases Engagement
Updating your site with new content isn't enough to successfully drive web sales. You have to create dynamic web experiences that quickly…
Responsive Design vs. Task-Oriented UX Design
Many sites and apps fail miserably because they don't consider the task environment or device usage models. Read this before you jump…
8 UX Tools Every Digital Marketer Needs in Their Toolkit
Analyzing and testing website design and optimization to improve the user experience is a necessity. Drive more traffic and increase conversions with…
Google: Here’s How to Make Infinite Scrolling Websites Search-Friendly
Google has published some SEO best practices for scrolling websites that gives advice on what you should do to ensure all your…
5 Examples of How Recrawling Site Changes Can Nip SEO Problems in the Bud
SEO audits are extremely powerful, but they are only the first step in the process to improving organic search performance. Once changes…
Matt Cutts: Bad Grammar in Comments Isn’t a Negative Google Ranking Factor
Should you worry about the grammar in your comments section? Google's Matt Cutts says no. Even if users contribute comments that aren't…
Google Starts Penalizing Sites for Rich Snippet Spam
Google is going after websites that misuse structured data markup. The new penalty affects websites that violate Google's rich snippets guidelines, such…