SEO.
Google Doubletalk and the Three Bears
Small business owners who want to succeed in SEO should embrace diversity, moderation and consistency to avoid the extremes. The trick is…
Google Targets Spammy Queries, Bad Mobile Sites With New Ranking Updates
Google’s Distinguished Engineer Matt Cutts has announced that a new ranking update, one that targets spammy queries is now live. Separately, Google…
Egobait: How to Get Links & Exposure in a Variety of Verticals
Egobait exists for one main purpose: to increase visibility (which will hopefully generate links). It works well, but it can be done…
How to Use Google Webmaster Tools to Maximize Your SEO Campaign
When developing an SEO strategy, you can turn insights from Google Webmaster Tools into SEO tactical gold. Diving into the data provides…
How to Use Google’s Disavow Links Tool the Right Way
The Disavow Links Tool used alone isn't an effective means for recovering from a manual Google penalty or an algorithmic hit. The…
Link Removal Request Tips for Webmasters & Business Owners
Are you the owner of a good quality site who has been asked to remove links? If so, you're probably wondering why…
Every SEO Silver Bullet Will Fail
No matter how nimble your organization may be, Penguin 2.0 is a perfect chance to re-evaluate your tactics. More organic and integrated…
How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl
For websites hit by Penguin, some webmasters need to analyze thousands of links (or more). This step-by-step tutorial walks you through the…
Matt Cutts: Google Didn’t Make Panda & Penguin to Force People to Buy Ads
Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? While it's no conspiracy that Google…
Is it Time to Take a Machete to Your SEO Strategy?
Has your site been subject to a steady decline in organic search traffic? Or even hit by a penalty? Either of these…