SEO.
Is Google Putting Less Emphasis on Links as Part of Their Algorithm?
Does it seem like Google is putting less emphasis on links as part of their algorithm? While some types of links are…
Recovering from Penalties, Penguin, and Panda
We've seen tremendous upheaval in the search landscape over the last two years. Google has sent web publishers into a tailspin with…
To Blog, or Not to Blog
Blogs have become a standard feature for websites. And blogging has benefits. It can help you become a content authority, engage your…
E-commerce Holiday SEO Keyword Optimization: 6 Keys to Success
Many e-commerce sites don't publish holiday content until November, which is too late for the early birds and for search engines, which…
Google Webmaster Tools Give Users More Link Data
Google has announced a change to the way Google Webmaster Tools serves backlinks to users. Now, instead of getting a huge list…
Your SEO Rainy Day Fund
Google penalties are a legitimate concern for anyone who runs a website. When your traffic vanishes, it won't return overnight, and recovering…
What Does it Take to Get a Link From the BBC?
Chasing links from media sites is frustrating. It's hard to get a handle on the linking policy of individual media sites. The…
SEO Best Practices: Setting Up a Blog
Blogging should be a part of any sound marketing plan. You need to create engagement and provide the ability for people to…
4 Reasons to Spend More on SEO
Most small businesses run very close to the margin and traditionally resist increasing their SEO budget, no matter the consequences. While SEO…
Matt Cutts on Auto-Generated Content: Google Will Take Action
If you're creating web pages of automatically generated text and snippets, you should be aware that Google can and will penalize you.…