- 913
- articles
- 2004–2008
- on Search Engine Watch
- Industry
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2007
Younger Folks Like Ads More
Surprise, surprise. As an advertiser, you probably believe that Gen X/Yers are too savvy to be swayed by the singing…
What Are They Selling?
Let’s take a quick look at the largest online retailers. In a “normal” ad environment, their fortunes would impact ad…
Info Pros Are Searching
This week, the Special Libraries Association held its annual confab in Denver. Perhaps the SLA is improperly named now, as…
Check Your Blog Deletions
This week, Six Apart attempted to block what they genuinely believed were inappropriate blogs and it backfired. Given the proliferation…
Who Said It…
It’s the Saturday after major ownership changes have been announced in the online ad business. We have heard all the…
Will Ad Targeting Change?
Whenever there are big ownership shifts in the ad business, it seems like a good time to ask for changes.…
User-Generated Videos On Your Domain?
Do you already produce or license video content for your site? Do you incorporate user-generated content and sharing tools now?…
Genie’s Searching For Gamers
While we’re all inundated with new vertical searches, the Gaming vertical is an interesting one. This isn’t as common as…
Active Athletes In The Lead
Maybe there is a point where verticals can be connected to create critical mass. During this week’s Ad-Tech, I learned…
Addressing the Rights Holders
At the recent SIIA (Software & Information Industry Association) conference, many traditional publishers heard Yahoo! appeal directly to their interests.…
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