Kevin Newcomb
2,108
articles
2005–2009
on Search Engine Watch
Industry
most covered
Author

Kevin Newcomb

2007

Industry

SEW Experts: SEO Conversion Testing: Advanced Search Engine Optimization

The C-level executive doesn’t often get involved in A/B Web site optimization decisions. It’s a tactic better left to SEOs,…

18 Dec 2007

Industry

SEW Experts: Search Marketing on the Efficient Frontier

Microsoft bought Avenue A | Razorfish and Atlas Search. Google, buying Performics. Where does that leave Efficient Frontier? In today’s…

18 Dec 2007

Industry

Search Headlines & Links: December 17, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…

17 Dec 2007

Industry

Who’s Google Taking On with Knols?

The Google Knol project is drawing almost universal comparison in the media to Wikipedia. That comparison works in one facet…

17 Dec 2007

Industry

Highlights from the SEW Blog: December 10-14, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the…

17 Dec 2007

Industry

SEW Experts: Search Marketing Skills: Tips, No Tricks

If becoming a search apprentice is one key to learning, how does one become an apprentice in search marketing? In…

17 Dec 2007

Industry

SEW Experts: B2B Marketing, Road Rules for Content Advertising

B2B marketing is tough. B2B search marketing is even tougher. The most challenging form of B2B marketing, without a question,…

17 Dec 2007

Industry

Search Engine Forums Spotlight: December 14, 2007

Found in the search marketing forums: Google Project Knol; Site Created Using All Images; Multiple Hyphens in Root Domain =…

14 Dec 2007

Industry

Search Headlines & Links: December 14, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search…

14 Dec 2007

Industry

SEW Experts: Online Video Finds Local Search

How should local business and national advertisers selling locally think about incorporating video and video search into their ad arsenals?…

14 Dec 2007

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