- 40
- articles
- 2007–2015
- on Search Engine Watch
- Local
- most covered
Gregg Stewart
2009
Search Engine Wars, the Local Front
Users and advertisers are winning as the local search space innovates and evolves. As content continues to grow, we're seeing…
Mobile Coupons Offer Multiple Benefits
Consumers love the cost savings of mobile coupons. Marketers love their many benefits. Mobile coupons are an inexpensive way to…
Bing — Early Estimations in Local Search
It's way too early to say Bing is a success, but initial trials are favorable. Where Bing could shine is…
Ranking in Local Listings
Why are local listings important? It's all about consumer usage. With so many consumers seeking local listing information, it's vital…
Should Local Marketers Get Twitterpated?
The Twitter phenomenon is exploding, so is it time for local marketers to embrace Twitter? Like most new/emerging platforms, it…
Improve Lead Conversions with Speed and Quality
Today's economic environment forces all of us to do more with the same or less. The way to get more…
Integration in a Decentralized World
As a VP of advertising or CMO, where do you start and end your exploration for communication integration and efficiency?…
Local Search Tactics for Tough Economic Times
What tactics and best practices can improve our local search campaigns in these challenging times? Local search marketing efforts focus…
Lies, Damned Lies, and Statistics
Over the past year, I've been in numerous meetings with advertisers, agencies, and online media vendors, and I'm often amazed…
2008
User Ratings and Reviews: Join the Conversation
Consumer usage of ratings and reviews continues to grow, as well as their importance to everyday local business information. Word-of-mouth…
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