Analytics17 inspirational examples of data visualization

17 inspirational examples of data visualization

Showing data in context, and using creativity to make that same data tell a story, can truly bring numbers to life.

We can all collect masses of data, but it only becomes genuinely useful when we use it to make a clear point.

This is where data visualization comes in. Showing data in context and using creativity to make that same data tell a story can truly bring the numbers to life.

There are a whole bunch of data visualization tools out there to help create your own, but here are some existing examples for inspiration.

A day in the life of Americans

This excellent visualization from Flowing data uses information from the American Time Use Survey to show what Americans are up to at any time of day.

day

What streaming services pay artists

This from the wonderful information is beautiful website, looks at how the major online streaming music services compare in terms of paying the musicians.

streaming pay

Two centuries of US immigration

This fantastic visualization from metrocosm shows the various waves of immigration into the United States from the 19th century to the present day.

us immigration

US population trends over time

This gif from the Pew Research Center is a great example of how movement can be used to convey shifts and trends over time.

pew gif

Why you should take the bus

The German town of Münster produced this series of images back in 1991 to encourage bus use. It’s beautifully simple showing the relative impact of the same number of people (72) on bicycles, in cars, or on a bus.

munster

What happens in an internet minute?

This infographic from excelacom presents what happens online in 60 seconds, including:

  • 150 million emails are sent.
  • 1,389 Uber rides.
  • 527,760 photos shared on Snapchat.
  • 51,000 app downloads on Apple’s App Store.
  • $203,596 in sales on Amazon.com.

Excelacom_InternetMinute2016

US wind map

This moving visualization shows wind speed and direction in real time.

It looks great and is easy to understand, which is key to effect data visualization. This one comes from hint.fm.

wind map

Daily routines of creative people

I’ve always been pretty cynical about this ‘X things successful people do before breakfast’ stuff – as if by following this, people are suddenly going to become Steve Jobs or Albert Einstein.

However, this one from podio showing daily routines of creative people is very interesting. It won’t turn you into a great composer, but it’s a fascinating insight nonetheless.

routines

The impact of vaccines

This is a series of visualizations from the Wall Street Journal, which shows the impact of vaccines on various infectious diseases.

It’s striking stuff, which clearly demonstrates the incredible positive impact of vaccination programs in the US.

vaccine impact

London food hygeine

This is a great use of freely available data to provide useful information for the public.

london hygeine

The one million tweet map

This uses tweet data to present a geographical representation of where people tweet about topics. The example below is for ‘Brexit‘.

1m tweet map

The fallen of WW2

This, from Neil Halloran is a cross between data visualization and documentary.

ww2

There are two versions of this. The video version you can see embedded below, and an interactive version.

People living on earth

A simple but very effective visualization of the world’s population, and the speed at which it increases.

earth

The ultimate data dog

This, again from Information is Beautiful, uses data on the intelligence and other characteristics of dog breeds, plotting this against data on the popularity of various breeds from the American Kennel Club.

data dog

How much did band members contribute to each Beatles album? 

This from Mike Moore, shows the relative writing percentage for each Beatles album, as well as the contribution over time.

The Beatles

A day on the London Underground

From Will Gallia, who used data from a single day’s use of the London underground to produce this timelapse visualization.

Fish Pharm

This is from way back in 2010, and illustrates the fact that antidepressants and other pharmaceuticals are now showing up in fish tissue.

fishpills

Resources

The 2023 B2B Superpowers Index

whitepaper | Analytics The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing

whitepaper | Analytics Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook

whitepaper | Digital Marketing The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

whitepaper | Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y