Google Finally Does the Local Content Thing with Place Pages
Google Maps has launched a new feature called Place Pages. It aggregates a bunch of content for a given search result and places it on a single page. So, if you do a search for a local establishment, you can see user reviews, a map and details about the business such as phone, address and hours.
Bing and Yahoo! already do the same thing with their local search results. Ask.com does something similar by incorporating Citysearch. Here’s what Google’s version looks like:
Consumers are most likely to search for a local business on Google or Yelp and pick a winner based on those reviews and ratings. Helping pointers on dealing with positive and negative reviews, and how they can boost your business' local ranking.