Google is the web's most discerning user – Matt Cutts, March 2013: "What Google wants is what users want" and Bing is very close behind (if not in a slight lead thanks to Duane Forrester). Content is less awesome when it doesn't appear at or near...
Bing Ads and You: Keyword Distribution Graph Coming Soon – Bing Ads BlogNow in testing, this will give you a big picture view of the performance of thousands of keywords and identify opportunities. Bing Business Portal is Now Bing Places for...
Full Disclosure: I work for Bing Ads as an Evangelist. Our advertisers and partners often tell us that Bing Ads converts better and has lower CPCs, and we know that our audience drives that performance," said Shawn Mohamed, Group Manager of Bing...
How do you see this impacting, if at all, market share of search with traditional search providers, Google and Bing? This will happen through deeper integration of Bing, or who knows – maybe an acquisition of Bing at some point.
Bing Ads and You: Search Terms Report Coming Soon – Bing Ads BlogStay tuned… Bing calls a search malware analysis "wrong". Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study...
And Bing is right behind them, ready to implement a strategy of their own. SERP Conditioning leads users to check (and click) the feature area of Google's SERP design that prominently displays information pulled via the Knowledge Graph, Google Maps...
For those smaller advertisers who have limited time to work in Bing Ads this is great news because the work they will invest in their Google enhanced campaigns will be importable "as is" into Bing Ads.
Prepare for Product Ads Coming in Q3 2013 – Bing Ads Developer Blog and ForumProduct Ads are in testing now and, when rolled out this summer to U.S.advertisers, will include image, price, description, and merchant information.
Generally, a structured citation has the schema.org mark-up, which allows the search engine spiders across Google, Bing and Yahoo to read the data. Classified ads (Kijiji, Craigslist, Angie's list, eBay, Amazon etc.
How can you build your website in a way that will please both your visitors/customers, as well as Google, Bing, and other search engines? Too many ads and making it too difficult for people to find content they're looking for will only increase...
Enhanced Campaigns, Bing Ads and Advertiser Choice – Bing Ads Blog Coming Soon: Bing Ads to Launch in Australia and New Zealand – Bing Ads Blog The Bing Ads team wants to ensure you, our customers, have maximum transparency," and "will be updating...
And yet, less is known about the entity that reportedly accounts for roughly the other third of searches – the Yahoo Bing Network (YBN). AdGooroo (disclosure: I work there) addressed these questions in a recent study comparing the paid search...
The self-described “decision search engine”, Bing helps people with answers according to Bing Ads Evangelist, John Gagnon. Bing Ads had a light and welcoming booth with representatives ready to chat about the latest in advertisement.
Things You Must Know After Day 1 of SES NYC – Bing Ads Blog Reporting and Analyzing PPC Campaigns – Bing Ads Blog Everything you need to know about Bing search and PPC – #SESNY – Brafton Here's a roundup of live blogging and coverage of SES New...
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads This will be the first time that this many Meetup groups of marketing professionals, brand advertisers, agencies, and business leaders from the New York metropolitan area have...
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads Maximizing Twitter and Facebook Ads for Lead Gen, Engagement If you want to learn how to integrate social ads into your marketing program, I hope you join our session!
Jen helped design Bing Ads' quality score, and I've picked out some of his insights I think you might find interesting. Having worked at both major search platforms (Bing Ads and Google AdWords), I've found the more I understand about one system...
Yahoo Bing Network Ads On Day 1 they will present Bing Ads: The Next Evolution in Search Advertising. Although this is a sponsored session presented by Bing, this will give attendees a good opportunity to have Bing work for them and impress them...
The methodology of halting brand ads on adCenter raises a few eyebrows: Bing and Yahoo searchers do not behave the same as Google searchers, as I'm sure even eBay's own relative conversion rates would attest.
It's not centered on showing the benefits of Outlook or showing why Bing creates a better search experience. Or maybe you're the email provider that truly doesn't match ads to content. You've probably seen it.
