YouTube.
Video Ad Views Have More Than Doubled Since Last Year
Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew…
Google Reveals Top Searches of 2013: From Nelson Mandela to Twerking
Google shares the moments that made up 2013 in its annual Zeitgeist video and interactive site that shows what mattered to people…
11 Untapped Content Promotion Strategies
Looking for more traffic and inbound links from your content marketing? Then it's time to promote it. Here are 11 untapped strategies…
5 Predictions About Real-Time Bidding in 2014
If 2013 wasn’t the year of RTB, 2014 has absolute potential to be the year advertisers and publishers get onboard and start…
YouTube Shares Most Watched Content & Video Ads in 2013
YouTube has released their most watched content lists of 2013. One of the most popular trends this year has been "prankvertising" –…
Google Adds Earned Actions in AdWords Reporting for YouTube Advertisers
Google has added several new columns to Adwords reporting for video advertisers, to help them better understand the impact of their ads.…
Google & NORAD/Microsoft Go Head-to-Head with Competing Santa Trackers
Google and NORAD have launched their respective Santa Trackers, each with new functionality, games and maps to track Santa's flight. NORAD's site…
Racist YouTube Video Epicenter of Bizarre Advertising Contract Dispute
Video production company Definitive Television is refusing to remove a racist commercial for law firm McCutcheon & Hamner from their YouTube channel.…
Branded Video Sharing Almost 50 Times Higher Than 5 Years Ago
Video ad sharing has increased almost 50x over the last eight years. Unruly’s latest interactive infographic visualizes the explosive growth of video…
The Multi-Platform Majority Has Arrived. Are You Ready?
More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece…