Topic

YouTube.

Video search and marketing on the second-largest search engine. 1,228 articles
Mobile

Yahoo Wants Google’s Spot as the Default iOS Search Engine

Will we see Apple switch its default search engine from Google to Yahoo? That's the scenario Yahoo CEO Marissa Mayer is looking…

By Jennifer Slegg · 16 Apr 2014

Industry

SEO & PPC Q1 2014 Trends: ‘(not provided)’, Mobile & Bing Ads All Grow [Reports]

It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today. Two reports, one from…

By Jessica Lee · 16 Apr 2014

Analytics

Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

Marketing is more complex today than ever. More data means more choices and more ways to interpret success. In the age of…

By Jessica Lee · 14 Apr 2014

SEO

Google’s Matt Cutts on SEO: A Retrospective (2006-2010)

Welcome to the years of paid links. link bait, Caffeine, Google bombs, and page speed as a ranking factor. By this point,…

By Dave Davies · 11 Apr 2014

Analytics

A Lesson in Social Espionage: How to Dissect a Competitor’s Social Strategy

Gain valuable insights about an industry, a company, or a competitor by carefully dissecting their social activity. In this example, the personal…

By Uri Bar Joseph · 07 Apr 2014

Video

YouTube Reveals the Secret Formula to Content Marketing Success

The Brand Playbook reveals the tools and best practices developed by a generation of YouTube content creators in order to help brands…

By Greg Jarboe · 31 Mar 2014

Social

Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

Turkish Prime Minister Recep Tayyip Erdoğan is attempting to "eradicate" Twitter from Turkey in response to leaks and criticism of the government.…

By Jennifer Slegg · 24 Mar 2014

Video

AdWords Changing Video Advertising Options in April

The change will take AdWords "TrueView" video viewing from three formats to two: in-stream and in-display. The change will fold in the…

By Jessica Lee · 13 Mar 2014

Content

Free Getty Images: What is Getty Giving & Getting in Return?

There's been a lot of buzz about Getty's recent shift in policy regarding free use of their images for non-commercial use. There…

By Doc Sheldon · 11 Mar 2014

SEO

So Why Did All Those Movie Sites Lose Google Search Traffic?

Many movie-related sites recently saw their organic search traffic cut in half. Was it a Panda refresh? Was it something involving copyright?…

By Jennifer Slegg · 04 Mar 2014