Topic

YouTube.

Video search and marketing on the second-largest search engine. 1,225 articles
SEO

Google’s Matt Cutts on SEO: A Retrospective (2006-2010)

Welcome to the years of paid links. link bait, Caffeine, Google bombs, and page speed as a ranking factor. By this point,…

By Dave Davies · 11 Apr 2014

Analytics

A Lesson in Social Espionage: How to Dissect a Competitor’s Social Strategy

Gain valuable insights about an industry, a company, or a competitor by carefully dissecting their social activity. In this example, the personal…

By Uri Bar Joseph · 07 Apr 2014

Video

YouTube Reveals the Secret Formula to Content Marketing Success

The Brand Playbook reveals the tools and best practices developed by a generation of YouTube content creators in order to help brands…

By Greg Jarboe · 31 Mar 2014

Social

Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

Turkish Prime Minister Recep Tayyip Erdoğan is attempting to "eradicate" Twitter from Turkey in response to leaks and criticism of the government.…

By Jennifer Slegg · 24 Mar 2014

Video

AdWords Changing Video Advertising Options in April

The change will take AdWords "TrueView" video viewing from three formats to two: in-stream and in-display. The change will fold in the…

By Jessica Lee · 13 Mar 2014

Content

Free Getty Images: What is Getty Giving & Getting in Return?

There's been a lot of buzz about Getty's recent shift in policy regarding free use of their images for non-commercial use. There…

By Doc Sheldon · 11 Mar 2014

SEO

So Why Did All Those Movie Sites Lose Google Search Traffic?

Many movie-related sites recently saw their organic search traffic cut in half. Was it a Panda refresh? Was it something involving copyright?…

By Jennifer Slegg · 04 Mar 2014

Content

Conquering Content Marketing, Step 3: Facing the ‘Fans’

When content is created, technical optimization is needed – keyword placement, engaging copy, and effective calls to action – but these activities…

By Dan Cristo · 04 Mar 2014

SEO

Google Penalizes Social Video Advertising Site Virool

Virool, a self-service social video advertising platform, has confirmed it was hit with a Google spam penalty. The backlink profile reveals a…

By Jennifer Slegg · 19 Feb 2014

Industry

Google Blocks ‘Racist’ Search Suggestions for UK Cities

Derogatory autocomplete results for cities in the UK have popped up, and Google has taken action to clean them up. After multiple…

By Jessica Lee · 12 Feb 2014