Yahoo.
Yahoo Axis Launches With Visual Search, Instant Previews
Yahoo Axis displays search results for the iPhone, iPad or desktop browsers, without users having to leave their current web page, and…
Harvesting Questions for Content Ideas
Using popular questions to fuel content ideation is one way to unearth keyword ideas. So where and how do you find popular…
5 Essential Components of Localized Marketing Strategy for National Brands
Scalable, automated technology can help national brands overcome slower national competitors and smaller local competitors who lack marketing support. National brands should…
Record 9.5 Billion Video Ads Were Viewed in April 2012
181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another…
Yahoo to Sell Half of Alibaba Stake for $7.1 Billion
Yahoo holds a 40 percent stake in Alibaba, but will be able to reduce this by half. The deal also includes provision…
Make Second Tier Search Engines Part of Your Lead Generation Strategy
Google and Bing can only get you so far. If you work in an extremely competitive industry you may find yourself paying…
Embattled Yahoo CEO Leaves With $7 Million After 5 Months
Yahoo has their fifth CEO in as many years, as Scott Thompson stepped down in the scandal over his padded resume. Investor…
Yahoo Genome Brings Big Data to Advertisers
The big data-driven audience targeting system will combine Yahoo's registration, search, and behavioral data with information from 25 data sources, along with…
Yahoo Search Market Share Losing Streak Extends to 8 Months
Yahoo’s share of the U.S. search engine market continued to further dwindle in April, continuing a downward slide that began eight months…
Yahoo CEO Attacked for Embellishing Resume
Yahoo's leadership dramas refuse to die down. Recently appointed chief executive Scott Thompson may have embellished his resume by claiming to hold…