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Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Latest in Yahoo

Yahoo! Adds Tweets, Breaking News to News Shortcut

After announcements from Google and Bing about incorporating Twitter into their search results, Yahoo! is throwing hopping on the real-time results news bandwagon. Yahoo!’s Twitter integration is part…

By Nathania Johnson · 20 Nov 2009

Analytics

Bing and Google Both Gain Half Point in October 2009 comScore Rankings

comScore has released their search market share rankings for October 2009 and the news is good for both Google and Bing –…

By Nathania Johnson · 17 Nov 2009

Industry

Ask.com Sharpens Focus on Q&A

When Internet users conduct searches at Ask.com, they pose their keywords as questions three times more than any other search engine. So,…

By Nathania Johnson · 17 Nov 2009

Industry

AOL Spinoff to Occur on December 9, 2009

Last spring, Time Warner announced that it would spin off AOL as an independent company. The announcement was made shortly after hiring…

By Nathania Johnson · 17 Nov 2009

Industry

Nielsen Rankings Show Google Up at Yahoo! and Bing’s Expense

Earlier today, Greg Jarboe informed us about Hitwise’s search share data and how it showed Bing continued to have momentum. But Nielsen…

By Nathania Johnson · 12 Nov 2009

Mobile

Yahoo! Launches Mobile Site for U.S. Hispanic Users

Yahoo! has launched a site in Español targeted for the U.S. Hispanic market. The site is available for over 1,900 devices at…

By Nathania Johnson · 12 Nov 2009

Local

Yahoo! Announces Yodel Studio Finalists; Google LatLong Announces Trike Finalists

Last month, Yahoo! and Google launched a couple of contests (separately), and this week both are announcing the finalists. First up, Yahoo!…

By Nathania Johnson · 10 Nov 2009

Industry

Google, Yahoo!, and Bing Launch Free Wifi Campaigns

The big three search engines all announced this week separate efforts to provide free Wifi in various locations. Google is offering free…

By Nathania Johnson · 10 Nov 2009

Video

Music Search Wars: Yahoo! Goes for Music Video Search Supremacy

It’s no secret that music searches comprise a large number of searches on the web today. That’s why the music search wars…

By Nathania Johnson · 05 Nov 2009

Industry

MSN Redesign Relies on Structured Data from Bing

After looking pretty much the same for almost a decade, one of the top three internet starting points is finally getting a…

By Nathania Johnson · 04 Nov 2009

Industry

Philosophy and Search: The Big Three Founders and the Philosophers

Does the thinking of Google's Sergey Brin and Larry Page, Yahoo's Jerry Yang and David Filo, and Microsoft's Bill Gates mirror some…

By Frank Watson · 30 Oct 2009

Industry

Microsoft and Yahoo! Deal Implementation Delayed, But Progress Made

Yahoo! has filed a document with the SEC stating the obvious: that their search deal with Microsoft did not get finalized by…

By Nathania Johnson · 29 Oct 2009

PPC

Popular PPC Pitfalls, and How to Prevent Them

Three of the most common search advertising pitfalls can be avoided. Here's how.

By Melissa Mackey · 29 Oct 2009

Industry

Barry Diller Willing to Sell Ask.com, But No Deal in the Works

Yesterday, on the IAC earnings conference call, CEO Barry Diller said that he’d be open to selling Ask.com. The media took off…

By Nathania Johnson · 28 Oct 2009

Industry

Google: We’re Launching Similar Image Search, Too

Just hours after GazoPa announced its similar image public beta test to the public, Google announced that it was releasing its similar…

By Nathania Johnson · 28 Oct 2009

SEO

Demise Of GeoCities Today: MySpace, Facebook Precusor

As announced a couple of months ago, Geocities will cease to exist today. Interestingly Yahoo does not have an upgrade or new…

By Frank Watson · 26 Oct 2009

Industry

Yahoo! Beats the Street with Big Boost in Third Quarter Profit

Yahoo! released their third quarter earnings today and their profit is up, way up. Net income was $186 million, up a whopping…

By Nathania Johnson · 20 Oct 2009

SEO

Is Being nonPC The New PR Method? Ask Pepsi and Yahoo

Ok so Pepsi is getting grief about its iPhone app for helping men pick up women and Yahoo is apologizing for the…

By Frank Watson · 20 Oct 2009

SEO

Yahoo Dropping Paid Inclusion Program at End of Year

Yahoo! has announced that it’s nixing its paid inclusion program. The program has allowed websites to be submitted to Yahoo!’s search engine…

By Nathania Johnson · 16 Oct 2009

Industry

SearchDay | Targeting People Who Control the Links

Today's search engine marketing news and opinion: Targeting People Who Control the Links; Google Bid Simulator: A Step Toward Efficiency, Volume; Bing's…

By Sew Staff · 15 Oct 2009

PPC

Google Bid Simulator: A Step Toward Efficiency, Volume

While some data in Google's new tool isn't available for all keywords, it's still a must-have for search marketers making bid management…

By Jason Tabeling · 15 Oct 2009

Industry

Bing’s Growth Slows, Google Recoups Losses in comScore September 2009 Report

comScore has released their search engine share report for September 2009 and we’re seeing yet another twist in the “Can Bing catch…

By Nathania Johnson · 15 Oct 2009

Analytics

Not So Fast: Efficient Frontier’s Search Ad Data Paints a Different Picture than SearchIgnite’s

Yesterday, we reported on Search Ignite’s Q3 2009 search ad spend data. The report offered much optimism for the future since they…

By Nathania Johnson · 13 Oct 2009

Industry

Yahoo! Launches Yodeling Contest for Charity (and Advertising)

Yahoo! is holding a global Yodeling contest. Yes, that’s right, now you have the chance to enter your musical interpretation of the…

By Nathania Johnson · 13 Oct 2009

Industry

Search Ad Spend Up 10% in Q3 2009, Per SearchIgnite Report

SearchIgnite has released their quarterly search advertising spend report. The data shows that U.S. search spend flat year-over-year but up 10% quarter-over-quarter.…

By Nathania Johnson · 12 Oct 2009

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