Social media.
Wake Up! – The FTC is screwing with bloggers
If you are a blogger in the US your life is about to change big-time. You have just entered the Twilight Zone… New FTC guidelines (read full version)…
SearchDay | Small Business Guide to Tools that Help Your SEM
Today's search engine marketing news and opinion: Small Business Guide to Tools that Help Your SEM; SEO Horror Stories; Google Adds Hot…
SearchDay | Sage’s Twitter Promotion Experiment
Today's search engine marketing news and opinion: Sage's Twitter Promotion Experiment; Bing Continues to Boom, At Google's Expense; Google Mobile App for…
Yahoo!’s New Ad Campaign: It Really Is All About Y!ou
Today, Yahoo! unveiled their forthcoming branding campaign: Y!ou. Next Monday, the internet company will be building on their strength of having some…
Study Exposes Difficulty in Measuring Twitter Influence
If you were to ask around social media and online marketing professionals how to measure the influence of a Twitter user, you’d…
Differentiate Yourself for SEO Success
One big key to success in the world of SEO is differentiation. Showing your partners and customers how you stand out from…
Social Media for B2B
Many executives incorrectly believe that social media isn't applicable for their B2B company, but they're wrong. Many of the same social media…
SearchDay | Internet Marketing is Like Talking to Children
Today's search engine marketing news and opinion: Internet Marketing is Like Talking to Children; Location-Based Services: Discovering Old and New Paths; How…
SearchDay | Integrating PPC with SEO
Today's search engine marketing news and opinion: PPC Integration: Integrating PPC with SEO, Part 2; Common Mistakes When Hiring an Online Promotions…
Common Mistakes When Hiring an Online Promotions Person
When a company hires a person for online promotional strategies, too often they want to put the position in a tight box.…
Richard Jalichandra, CEO of Technorati, and the Power of Social Media
As I mentioned earlier today, lots of sessions at SES San Jose 2009 and the Social Media & Video Strategies Forum focused…
Social Media Comprises 20% of All US Display Ad Impressions
comScore has released data from their Ad Matrix for July 2009 and found that social networking sites comprised over 20% of all…
Google Analytics 101, Part 2
Besides tracking visitors to your site from other web sites, Google Analytics can also help you measure social media traffic, phone conversions,…
SearchDay | Have We Lost All Control?
Today's search engine marketing news and opinion: Have We Lost All Control?; Google Book Search Offers Public Domain Books in EPUB Format;…
Facebook Looking At Payment Processing
So Facebook is starting to get in to the deep end of the online game – they are looking to create a…
Have We Lost All Control?
In the age of social media, marketers are not controlling the message. So the next time you have a promotion, ask yourself…
SearchDay | Use International Search Marketing — Just Like Google!
Today's search engine marketing news and opinion: Use International Search Marketing -- Just Like Google!; The Number One SEO/PPC/SMM Marketing Tip You…
SearchDay | Social, Search, and Branding
Today's search engine marketing news and opinion: Social, Search, and Branding; 10 Common SEO Mistakes; Yahoo Updates Search Results Pages; and more.
Yahoo Updates Search Results Pages
Yahoo is rolling out some changes to its search results pages, with a new three-column design that highlights Yahoo apps, related searches,…
Social, Search, and Branding
Social media is about interacting with your target audience, creating bonds with your brand, and then giving your audience outlets to exercise…
Google Analytics 101, Part 1
How do you know if your site is accomplishing the company's goals or not? Google Analytics is a good choice to begin…
People Still Talking About Charlene Li Keynote at SES San Jose 2009
Almost a week later, people are still talking about the Charlene Li keynote at SES San Jose 2009. It was entitled, “How…
SearchDay | Performance-Based Pricing for SEO?
Today's search engine marketing news and opinion: Performance-Based Pricing for SEO?; Don't Be That Site -- You Know the One; Google Plans…
SearchDay | In Social Media, Come Bearing Gifts
Today's search engine marketing news and opinion: In Social Media, Come Bearing Gifts; Developing a Social Media Strategy 101; Bing Allows Search…
Promotions Come in All Shapes, Sizes, and Colors
We often think of promotions as giving something away or getting people to enter a contest. But there can also be promotions…
Page 24 of 27