Social media.
SearchDay | Social Media: Fad or Revolution?
Today's search engine marketing news and opinion: Social Media: Fad or Revolution?; Developing a Social Media Strategy 101; Publicis to Buy Razorfish from Microsoft; and more.
Can You Afford Not To Attend Search Engine Strategies San Jose?
Search Engine Strategies San Jose is less than a week away. As if the Micro-Hoo! search deal and what it means for…
Understanding Social Media Communities
Social communities, whether they're online or offline, have interesting dynamics. To make any kind of headway, you must understand and respect how…
Engagement Index Busts Social Media Myths, Finds Financial Performance Correlation
A new engagement index is showing correlation is busting up some long held beliefs about social media. One of the myths is…
FriendFeed Updates API with Real-time, Oauth, File Attachments and Sharing Options
Social media aggregator FriendFeed has updated its API with a bunch of features that are relevant to current online social and search…
Bring Legal in Early on Your Social Media Strategy
With social media, it's better to make your legal team a part of the process from the beginning. Knowing the legal rules…
Google Reader’s New Sharing Options (Plus a Shared Items Twitter Sharing Tip!)
Google Reader unleashed new sharing options this week, continuing the slow but steady trend of turning the newsreader into a social media…
Could Twitter Impact On “Bruno” Box Office Numbers Create More Work For Social Media Companies?
Seems the movie industry has seen the impact of the trust Twitter users have in others comments. As Time magazine suggests “Brüno…
Be Stubborn With Your Social Media Vision, but Flexible With Your Plan
The difference between a social media vision and plan is quite simple. The vision is the goal, where you want to get…
SES Webcast with Charlene Li, Co-Author, Groundswell, Tomorrow
Interested in finding out how to integrate social media into your business strategy? Sign up for the SES Webcast with Charlene Li,…
SearchDay | Customer Service in Social Media
Today's search engine marketing news and opinion: Customer Service in Social Media; Blogs and Blogging 101, Part 2; Is Twitter Killing Other…
Share Your Way to Better SEO
SEO campaigns often become bottled up in silos and never reach their full potential. SEO covers many different areas of your business,…
SearchDay | Get Your Head Out of the Sand
Today's search engine marketing news and opinion: Get Your Head Out of the Sand; Effective PPC Ad Copy 101, Part 2; Display…
Display Ads, Social Media Marketing Grow Despite Obstacles
When the economy started going south, many expected mediums such as paid search to be the winners – if there were any…
Do Teens Tweet? And Other Social Media FAQs
The questions keep growing as more people join the social media fray. It seems appropriate that we take some time to go…
Twitter and the Wild West
Trying to keep up with the latest Twitter applications can be daunting. Dozens of new Twitter apps have come out over the…
Three Lists from SES Toronto’s Social Media Panel
In the “Social Media: Do Big Companies Get It?” panel at SES Toronto, it turned out that the three presenters each offered…
Eric Brown Tapped as Yahoo! SVP of Global Communications
Eric Brown has been appointed by Yahoo! to the role of senior vice president of global communications. Brown is charged with public…
15 Social Media Maxims for Marketers
With social media moving so quickly, how can companies and marketers stand a chance at keeping up with it all? First, admit…
CEOs Should Drink the Social Media Kool-Aid
Inferior companies and products can no longer hide behind massive marketing budgets. The days of shouting and imposing your message on the…
Google Goes for Social with Google Talk Location and Friends Expansion in Reader
Google is really going after social media with two updates. First up, if you use Google Latitude, you can now automatically update…
Veoh Allows Video Sharing Within Groups
Online video site Veoh is now offering groups. Many social sites offer groups. LinkedIn and Facebook are two social networks that have…
Google Cuts 200 Employees in Sales and Marketing
Google has announced that it’s cutting its sales and marketing staff by 200 worldwide. While it’s never a happy experience, the bright…
SearchDay | PPC Content Advertising: The Latest Tips and Best Practices
Today's search engine marketing news and opinion: Content Advertising Tips and Best Practices; Thoughts on Promo Outcomes; Search Goes Global; and more.
SEW Experts: Will Social Networks Become the New Inbox? Part 2
Many companies still believe they need to get users into their prospecting databases in order to market to them. But businesses capture…
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