SearchEngineWatch.
Claria Debuts RelevancyRank: Search Ranking By Behavioral Activity
Claria, the company behind the Gator eWallet software, has released new search relevancy ratings today examining how the top search listings on Google, MSN and Yahoo compare to…
Off To SES NY, Our Biggest Search Marketing Show Ever
I’m off to our Search Engine Strategies New York show, which is turning out to be our largest ever event. We’ve got…
February 2005 Search News Recap Posted
The latest edition (the 100th!) of my monthly Search Engine Report newsletter is now online, recapping tops stories in search from the…
Interview With Ask Jeeves On Search
Mike Grehan has an interview up with Jim Lanzone, senior vice president of search properties at Ask Jeeves and Apostolos Gerasoulis, founder…
SEMPO Stats On Click Fraud; Most Worried, Many Confirm A Problem
SEMPO has released stats about click fraud drawn from the The State of Search Engine Marketing 2004 survey it released in December.…
Search Engine Watch Wins Pandia Awards
The Pandia Search Engine Awards for 2004 have just been announced and the entire Search Engine Watch team would like to thank…
Ouch! When Related Sites Trigger Spam Penalties
Creating a link farm, or a collection of web sites for the sole purpose of pointing to one another to boost search…
Local Search Marketing Tactics
It's tempting to think of local search as merely a subset of a broader search marketing campaign, but best results come with…
Feb. 11 Search Engine Update Out
If you’re a Search Engine Watch member, the mid-month edition of the Search Engine Update newsletter is now posted, summarizing search news…
Talking About Google’s Feb. 2005 Update
For Search Engine Watch members, I’ve posted a Google’s Feb. 2005 Update article that summarizes some things about the Google update that’s…
Closer Look At Yahoo Toolbar For Firefox
I’ve been using Firefox for the past three weeks now and generally enjoying the experience. But I’ve missed some of the easy…
Web Standards vs. Search Friendly Sites: Can You Have Both?
Web designers don't understand search optimization, and search marketers are clueless about usability and style—at least according to conventional wisdom. The good…
Report: Most Search Marketers are Unsophisticated
The majority of search marketers are unsophisticated, despite having worked in the field for two or more years, according to a study…
Lobbying for Your Search Marketing Budget
Total marketing spend is not growing at most companies, and marketers are working hard for every part of their budget. To accommodate…
Yahoo Offers New Y!Q Contextual Search Tool
Yahoo has rolled out a nifty new tool that lets you use content you're viewing as the basis of a search query,…
Meet the Local Search Engines
Local search has been hot over the past year, with the major search engines jostling for eyeballs, offering new features for both…
MSN Search Officially Switches To Its Own Technology
Nearly two years after announcing it would develop its own search technology, MSN Search began feeding the general public results found through…
NYT On Yahoo’s US Gains & Google’s Endless Betas
We’ve had nearly a year of full-blown search wars, but the New York Times notes in Search Sites Play a Game of…
Google Employee Advertises Blog On Google?
Dirson has a screen shot of Google employee Mark Jen apparently advertising his blog on Google: Mark Jen Shows AdWords In Some…
Google & Yahoo Employee Blogs
After all the furor over a Google employee’s blog earlier this week, I started categories called “Employee Blogs” for Google, Yahoo and…
New Search Behavioral Network Launched
AlmondNet has launched a new “Post-Search” program that will deliver advertising across the web targeted to the topics someone has searched on…
Amazon’s A9 Launches Visual Yellow Pages
A9's new nationwide yellow pages directory comes with a twist—thumbnail images of business storefronts that let you take a virtual walk through…
Translation of French Court Order in Recently Decided Google Case
Last week we learned and blogged about Google losing a trademark infringement case in France. SEW Blog reader F.G. lets us know…
Integrating Search with Other Marketing
Search marketing is still 'stand-alone,' existing largely outside of the traditional marketing mix, but this must change, to address the needs of…
Yahoo & Google Do Video Search
Google has unveiled a new Google Video service today, while Yahoo positioned its own Yahoo Video service on its home page plus…
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