Topic

search advertising.

Everything we have published on search advertising. 173 articles
SEO

Your Search Engine Submission Budget

Free search engine submission is possible, but by budgeting a small amount of money, you'll get listed faster and receive more traffic,…

By Sew Staff · 12 Mar 2007

PPC

The State of Paid Search in the U.K.

At SES London last month, search providers and agencies discussed the latest happenings in paid search.

By Elisabeth Osmeloski · 08 Mar 2007

Industry

Highlights from the SEW Blog: Feb. 26, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 26 Feb 2007

Industry

Are Contextual Ads Worth the Hassle?

Even though the contextual ads offered by search engines aren’t search advertising, in the strict sense, they often become the responsibility of…

By rumo · 27 Dec 2006

Industry

Ask.com To Power Lycos Search & Search Ads

Reuters reports that Ask.com has reached a deal with Lycos to power their search engine and search ads. Lycos is the 5th…

By Barry Schwartz · 01 Nov 2006

PPC

Bug Leaves Advertisers Unable To Change Ads On Yahoo

As I reported at reported at Search Engine Roundtable twice already, Yahoo has left their search advertising customers out to dry. Advertisers…

By Barry Schwartz · 12 Oct 2006

Industry

Fun and Profit with Search Ad Arbitrage

Clever (some would say evil) search advertisers are taking advantage of price differences in search advertising programs by buying comparatively inexpensive paid…

By rumo · 28 Sep 2006

PPC

Again, The Need For Search Ad Revenue To Stand Alone

Has the search bubble popped, given Yahoo’s warning yesterday about declining ad revenue? That warning generated a stock plunge that has hit…

By Danny Sullivan · 20 Sep 2006

Industry

Rohan: The Job of an Analyst is Not Easy

Jordan Rohan is a financial analyst who specializes in internet stocks. His consistent track record in calling the ups and downs of…

By Chris Sherman · 31 Jul 2006

PPC

Report: Click Fraud Rises in Q2 & High-Priced Keywords Click Fraud Rate At 20.2%

The Click Fraud Index issued an updated report on the state of click fraud. In the second quarter click fraud rose four…

By Barry Schwartz · 17 Jul 2006