Penguin.
The Myth of the Penguin “Penalty”
I’m constantly amazed by the amount of confusion and misunderstanding that surrounds Penguin. I’m equally surprised at some of the conclusions drawn…
Can You Escape Penguin Simply by Getting Good Links?
A in-depth look at whether a site can recover from Penguin just by earning good enough links.
The Great Disavow Debate
The SEO community is hotly debating the question of whether or not uploading a disavow file to Google can lift a Penguin…
The Power of Social Advertising and Custom Website Audiences for Panda and Penguin Victims
Social can help SEO. Learn how Panda and Penguin victims can use custom website audiences via Facebook and Twitter to increase targeted…
3 Ways Google Penalties Have Pulled SEO Out of the Gutter
You’d think that SEOs would be frustrated and angry with Google, exasperated with clients, and at their wit’s end with the entire…
Can You Safely Redirect Users From a Penguin-Hit Site to a New Domain?
If you've decided to start over after a Penguin hit, there are two things to consider: Can I use the same content…
Press Releases Are Not an SEO Strategy
Press releases are meant for journalists, not consumers, and therefore it's time that press release syndication be stopped entirely.
The Big Burden of Backlinks for Small Businesses
Backlink maintenance and management is a new burden that most small businesses are not equipped to handle. Many small businesses don’t yet…
Cliff Diving With Panda, Penguin, and Pirate: Now What?
Things have become too complex for someone who does not practice SEO on a daily basis to jump in and try to…
“Which Update?” Is the Wrong Question
What's the right question to ask? That will depend on your skill level and experience in the SEO industry.