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Penguin.

Everything we have published on Penguin. 98 articles
Latest in Penguin

Phanteguin: A Phantom & Penguin One-Two Punch From Google

There were two significant Google updates in May: Phantom and Penguin 2.0. Some websites were hit by both updates. Here's a deep look at both of these algorithm…

By Glenn Gabe · 03 Jul 2013

SEO

Google Penguin 2.0 Spam Report Form Now Available

It's been less than 24 hours since Google Penguin 2.0 went live, but there are already several reports of big changes. There…

By Danny Goodwin · 23 May 2013

SEO

Google Penguin 2.0 Update is Live

The much anticipated next generation of Google Penguin went live this evening. Google's Matt Cutts announced the algorithmic update will affect 2.3…

By Jennifer Slegg · 23 May 2013

SEO

Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer

When it comes to SEO for Google, what should webmasters expect in the next few months? In his latest video, Matt Cutts…

By Jennifer Slegg · 14 May 2013

SEO

It’s Time to Change the SEO Mindset

The whole nature of search has changed drastically. But what isn't entirely clear is how SEO providers have evolved to meet this…

By David Harry · 14 May 2013

SEO

Matt Cutts: Google Penguin 2.0 Coming in ‘Next Few Weeks’

There has been much speculation this week about some kind of major Google update. Google Penguin 2.0 was not the blame. But…

By Danny Goodwin · 10 May 2013

SEO

5 Ways You May Be Stuck In the “Good Ol’ Days” of SEO

Let's take a trip down memory lane and revisit some of those almost ancient SEO techniques, see what the current day equivalent…

By Kristine Schachinger · 09 May 2013

SEO

The Legacy of Spam

Link building isn't as easy as it once was. Google Penguin changed the game. Now, rather than building links “the easy way,”…

By Jon Ball · 17 Apr 2013

SEO

Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

Most Penguin work is reactive, where companies work to recover from a massive drop in Google traffic. This case study explains how…

By Glenn Gabe · 10 Apr 2013

SEO

Google Penguin Tightens the Noose on Manipulative Link Profiles [Report]

A new report says that Google's Penguin update is getting stricter. Initially, websites with about 80 percent manipulative links saw their rankings…

By Jayson Demers · 24 Mar 2013

SEO

Google Panda Update Coming Within Days; ‘Next Generation’ of Penguin in Works

You can expect another Google Panda update to roll out this Friday or Monday, according to Google’s Distinguished Engineer Matt Cutts. Also,…

By Danny Goodwin · 12 Mar 2013

SEO

The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

Some sites hit by Panda or Penguin experienced a surge in traffic before being hammered. The secret lies in understanding the SEO…

By Glenn Gabe · 13 Feb 2013

Content

The Evolution of Guest Posting

For many SEOs, classic guest posting theory focused on getting posts, with links, placed on as mamy domains as possible. Instead of…

By Eric Enge · 30 Jul 2012

Content

Where Good Content Goes Wrong

If your content isn't helping you build the kinds of future-proof links that your site needs, take a good look at your…

By Jennifer Van Iderstyne · 08 Jul 2012

SEO

3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

Focus on providing the best possible relevancy to users. If you want prime real search engine estate, you’ll either have to dish…

By Guillaume Bouchard · 27 May 2012

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