Topic

paid search.

Everything we have published on paid search. 555 articles
PPC

Secrets to Paid Search Success Revealed, Part 1

Ads designed to be more attractive to a searcher and more relevant to the search query can yield wildly profitable paid search…

By Ryan Woolley · 29 Oct 2010

PPC

Can Microsoft adCenter Pose a Threat to Google AdWords?

Industry experts from enterprise search marketing agencies offer insight into what advertisers can expect to squeeze out of adCenter.

By Jonathan Allen · 27 Oct 2010

PPC

Small Business Search Advertising Spend Growth Slows in Q3; Bing Share Rises [Report]

Small businesses on average spent $2,327 on paid search advertising in Q3 2010, an increase of 43 percent over Q3 2009, according…

By Danny Goodwin · 27 Oct 2010

PPC

Why You Should Combine Your PPC & SEO Strategies

Here's how advertisers can develop a search strategy that effectively coordinates paid and organic listings.

By Jason Tabeling · 14 Oct 2010

SEO

Paid Search Reports: Google Profits at Bing/Yahoo’s Expense

Google gobbled up more paid search spending share last quarter, a result of the Bing/Yahoo integration, according to new reports from Efficient…

By Danny Goodwin · 12 Oct 2010

Analytics

5 Ways to Increase Your Website’s Revenue

Your website might be generating revenue for your business, but could it be doing even better?

By Kevin Gibbons · 06 Oct 2010

PPC

Flu Search Query Trends in Google — Paid Search Opportunity?

Google is trying to get ready for the upcoming flu season, and in the process, it seems they've created a market for…

By Matthew Ncube · 06 Oct 2010

Industry

10 Top Online Travel Marketing Tips

Compete and drive sales in the travel sector using this advice on paid search budget planning, user-generated content, search engine optimization, and…

By Kevin Gibbons · 14 Sep 2010

SEO

Google Instant – 10 Things Marketing Teams Need to Know

Google Instant took flight yesterday from the ashes of some mysterious logos and via a live transmission on Google’s Official Youtube Channel.…

By Jonathan Allen · 10 Sep 2010

PPC

How Google Instant Search Will Impact Advertisers

Google Instant search won't necessarily be the same boon for advertisers as it is for mobile users.

By John Lynch · 09 Sep 2010