organic search.
Guest Posting: A Quick Start Guide
Done correctly, guest posting will generate great content, get social shares, drive traffic, attract links, and improve search rankings. This guide is…
After Google Panda, Standout Content is Essential
The need for true content differentiation is increasing rapidly. People don't need millions of different sources providing the same answers. Don't fall…
Top 5 SEO Leading Indicators: The Best Way to Enhance Your Monthly Client Reports
A core set of SEO leading indicators can better showcase how things are progressing to clients or senior management. Here's why you…
Most Valuable Ecommerce Customers Come from Organic Search [Study]
Custora collected data from 86 U.S. retailers with 72 million customers to show which acquisition channels online proved to be the most…
No. 1 Position in Google Gets 33% of Search Traffic [Study]
New data from online ad network Chitika looks at organic search rankings relative to traffic, and shows the importance of being on…
PPC and SEO: Higher Conversion Rates Fuel the Need for Better Integration
Both paid and organic search listings are fighting for the same customer and keyword term. This ability to maximize share of voice…
How to Report Organic Search Traffic Gains After Filtering ‘Bad’ Traffic
SEO reporting has little to do with ranking reports. Ensuring strong analytical measurements is key to gain trust with your clients/company executives,…
Google Makes It Even Harder to Estimate Missing iOS 6 Organic Search Data
Applying PPC data has been key in accurately estimating the impact of missing iOS 6 organic traffic data. Unfortunately, Google now is…
Is it Time to Take a Machete to Your SEO Strategy?
Has your site been subject to a steady decline in organic search traffic? Or even hit by a penalty? Either of these…
Patch.com, Huffington Post Dominate Google News Results [Study]
A Searchmetrics analysis of news sources in Google's search results over several hundred thousand keywords in March 2013 shows that Patch.com had…