Microsoft.
Understanding Yahoo, Microsoft Search Alliance Changes
Yahoo and Microsoft announced more details of the coming integration of their two search engines and it appears from various reports out…
Search Alliance Starts Live Testing Microsoft Organic And Paid Search Results On Yahoo
As Yahoo and Bing progress on the Search Alliance, Yahoo said it is live testing results of Microsoft organic and paid search…
Google Ratings: Could they Change Your Business?
This extension allows brands the ability to take over more space on the page while introducing a more dynamic call to action.
Google Tops U.S. June Searches Again With 65% Market Share [Nielsen]
Google is once more number one search engine in the U.S. for the month of June with a market share of 65%,…
Paid Search Management: Campaign Organization, Part 3
An in-depth look at two special considerations that will help you get the most out of your Microsoft adCenter account campaigns.
Yahoo, Microsoft U.S. Search Market Shares Grew Fastest in May – comScore
There is no doubt at this point that Google remains the #1 engine for core search in the U.S. as comScore reported…
Facebook PPC: Finally, True Demographic Targeting!
Google, Yahoo, and Microsoft all come up short on demographic targeting, but Facebook PPC ads make it easy for advertisers to market…
Latest On The Microsoft-Yahoo Alliance For PPC Advertisers
On Monday, Microsoft and Yahoo invited search marketers and vendors to an all-day overview of the upcoming Microsoft-Yahoo Alliance. Here are some…
Microsoft Kills Bing CashBack, A Great Idea With Gaping Loopholes
Microsoft said it will “bid farewell” to its Bing Cashback feature on July 30, 2010, citing lower-than-expected adoption. However, looking closer at…
U.S. April Mobile Searches Get 90% Boost Via Apps, 50% Via Browsers; Social Networking Still Biggest
While social networking gained the most penetration in U.S. mobile market use in April, searches also recorded hefty increases, both via apps…