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Latest in Microsoft

2007: The Year that Search Grew Up

This year could be defined by social media, blended search, or even the changes in SEO. All told, 2007 is mainly the year that search grew up.

By Kevin Newcomb · 27 Dec 2007

Industry

SEW Experts: Search Marketing on the Efficient Frontier

Microsoft bought Avenue A | Razorfish and Atlas Search. Google, buying Performics. Where does that leave Efficient Frontier? In today’s Search Engine…

By Kevin Newcomb · 18 Dec 2007

Local

Microsoft Acquires UK Mapping Provider

Microsoft significantly expanded its mapping capabilities in Europe with the acquisition of Multimap, a UK-based online and mobile mapping company. Multimap will…

By Kevin Newcomb · 12 Dec 2007

PPC

Microsoft Adds More Tools for Search Marketers

Microsoft hopes to make up for smaller traffic levels on Live Search by offering more tools for advertisers in adCenter.

By Kevin Newcomb · 03 Dec 2007

Industry

SEMPO Brings Search Engines Together for Education

SEMPO, the Search Engine Marketing Professional Organization, is bringing representatives from Google, Yahoo, and Microsoft to its annual meeting for a round-robin…

By Kevin Newcomb · 03 Dec 2007

Industry

Can Better Tools Make Up for Less Traffic for Microsoft?

The old saying goes that it’s not about quantity, but quality. Can that be true for search marketing as well? Microsoft is…

By Kevin Newcomb · 03 Dec 2007

Industry

SEW Experts: Local Search: Competing All Over the Map – Part 2

While Google, Yahoo, and Microsoft battle for online mapping domination, another competitor is fortifying its position quietly off to the side. In…

By Kevin Newcomb · 30 Nov 2007

Industry

Top Web Properties in Japan for October, 2007

Yahoo is identified as the most used Web property in Japan while news and sports sites gain traffic by users looking for…

By Enid Burns · 29 Nov 2007

Industry

Understanding the Global Search Marketplace – Part 2

Search Engine: Land of Opportunity? comScore world tour rocks U.S. search engines' world.

By Kevin Ryan · 28 Nov 2007

Industry

U.S. Search Engine Rankings, September 2007

Top core search engines and leading engines by share of searches in the U.S. for September 2007.

By Enid Burns · 20 Nov 2007

Industry

SEW Experts: Understanding the Global Search Marketplace – Part 1

The search world is expanding. Global players like Google, Yahoo, Baidu and Microsoft are competing to be the single resource for accessing…

By Kevin Newcomb · 14 Nov 2007

SEO

Report: UK Small Businesses Shy Away from Search

A majority of small businesses in the U.K. are not investing in search marketing, but those who do are seeing an increase…

By Kevin Newcomb · 13 Nov 2007

Industry

Live Search Shopping Feature Commentary

Recently I covered the new shopping search when I did an interview with Garry Wiseman of Microsoft, but yesterday the Live Search…

By Eric Enge · 13 Nov 2007

Industry

Interview with Microsoft’s Ramez Naam

I had the chance recently to interview Ramez Naam of Microsoft. It was an interesting discussion focused on some of the key…

By Eric Enge · 12 Nov 2007

Analytics

Facebook D-Day, Meatball Sundae

Facebook social search rocked GOOG T'day. Is Google God? Ask Godin, who rests (his case) on Meatball Sundae.

By Eric Enge · 07 Nov 2007

Analytics

Microsoft “Gatineau” Analytics in Beta

Microsoft has begun a beta test of its free Web analytics service, code-named “Project Gatineau.” Invitations have gone out to some U.S.…

By Kevin Newcomb · 30 Oct 2007

Industry

Microsoft adCenter Adds Immediate Editorial Updates, Daily Spend Limits

Microsoft was busy over the weekend upgrading the features at adCenter. The editorial changes you make to ads will now go live…

By Frank Watson · 29 Oct 2007

Video

Fox, NBC and Others Testing Online TV With Hulu.com

Hulu is ready to start its test as an online television station – well really it is launching for limited access video…

By Frank Watson · 29 Oct 2007

Industry

Google, DoubleClick: Myths and Facts

The ups and downs of Google’s purchase of DoubleClick has created a lot of misinformation. Detailing what is happening may help people…

By Frank Watson · 22 Oct 2007

Industry

Microsoft Rolls Out More Live Search Updates

Following up on the major updates rolled out in September, Microsoft today made another round of updates to Live Search, this time…

By Kevin Newcomb · 16 Oct 2007

Industry

Google Hits Snag in Monetizing Orkut

Google removed ads from its Orkut social networking service in August after facing complaints filed with a Brazilian advertising body, according to…

By Kevin Newcomb · 03 Oct 2007

Industry

Halo 3 as Meta4 Redux

Last week, the big launch of Halo 3 enticed gamers in droves; this week, gamers take on a whole new kind of…

By Kevin Ryan · 03 Oct 2007

Industry

Microsoft Acquires Shopping Search Site Jellyfish

Microsoft has acquired Jellyfish, a comparison shopping site that launched in June with a pay-per-action ad model. Jellyfish acts like a reverse…

By Kevin Newcomb · 02 Oct 2007

Industry

Search Headlines & Links: October 1, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 01 Oct 2007

Industry

Microsoft Updates Top Ad Algorithm on Live Search

Along with the recent organic ranking improvements Microsoft has made to Live Search, it has also tweaked the algorithm it uses to…

By Kevin Newcomb · 01 Oct 2007

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