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B2B Search Engine Marketing: Goals for 2011
New challenges will bring new opportunities this year. Use these strategies to help you attain your B2B search marketing goals.
6 Key Metrics for a Social Media Measurement Dashboard [Best of SEW 2010 #4”
Creating your own social media dashboard gives you the ability to show the impact of your social media efforts, and it will…
12 Days of Business Listings For Holidays and the New Year
How is your local business identity performing online? Twelve tips to help consumers find you this holiday season and in the New…
International Social Media Marketing: Addressing Cultural Quirks
Statistics and anecdotal evidence of how the BRIC countries (Brazil, Russia, India, and China) use social media.
What Does the Career Path of the Social Media Strategist Look Like?
The goal of social CRM is solving complex business challenges. A new survey examines whether social strategists have the right skills and…
B2B Social Media Marketing — Does It Work?
Whether you work at a small business or big brand, here are some helpful B2B social media marketing techniques and strategies.
Founder Berners-Lee Sees Social Media Corrupting His Intent For The Web
Web founder Sir Tim Berners-Lee warned “Facebook, LinkedIn and other social networking sites represent “one of several threats” to the future of…
LinkedIn Adding A New Member Every Second
Speaking at the Web 2.o Summit, LinkedIn CEO Jeff Weiner said Linked has 85 million members and is adding a new member…
Google Fires Leaker Of Payrise Info
CNN Money reports Google fired the employee who leaked the confidential internal memo about the company’s pay raises. The pay increase —…
Social Syncing: Cross Platform Marketing
Cross promotion on social networking sites doesn't have to be difficult. Develop a plan, leverage your audience, use tools, don't be afraid…