Google.
The Great Link Buying Debate
The topic of paid links created a great deal of discussion at SES San Jose 2007, and here's why.
New Yahoo! Shortcuts Announced
Yahoo! announced the addition of 3 new enhanced shortcuts designed to aid the consumer search experience. These enable users to refine their…
Waiting for Google to Exhale
Universal search and refined paid search... what are they really changing?
Yahoo! Support for Dynamic URL Rewriting
Last week at SES, Yahoo! added support for dynamic URL rewriting. Basically, this is a new feature in Yahoo! Site Explorer, that…
Search Headlines & Links: August 27, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Scoble Predicts Google Death By Facebook
Notify the SEC. Analyst blogger Robert Scoble predicts the demise of Google within four years. He boldly outlines a Future Search engine…
Microsoft Changing Trademark Policy For PPC Advertising
The Microsoft adCenter announced it will be changing its trademark policy in September. While “[t]he heart of the trademark policy is unchanged”.…
Playing Dirty With PPC
Pay-per-click is a competitive process, so Rob Kerry gives in-house SEMs a few black hat PPC tricks.
Can PPC Help Your Organic Rankings?
Often the question is asked “Do PPC listings affect your organic rankings?” or “Will Google apply bonus points to your organic rankings…
Microsoft to Offer Content Ads to All Advertisers
Microsoft’s contextual ad units, previously available to a limited number of advertisers in a year-old pilot program, will soon be available to…
Google Maps can now be integrated using HTML
Google announced today that they have simplified the method for integrating Google Maps on to your web site. The new method allows…
Won’t You Be My Neighbor?
How to build a well-focused Web site to maximize traffic and succeed in a competitive online marketplace.
AdSense Randomly Testing Ads On Publishers’ Sites?
I have seen two conversations about random uncoded AdSense ads appearing on people’s sites. Webmaster World is discussing new ads that appear…
American Airlines Suing Google Over Trademark Violation
Seems American Airlines has not read about previous law suits over trademark terms as keywords. According to a report by TechDirt, they…
Google Explains its Wireless Dreams
Google posted to its Public Policy Blog last night to share its ambitions around the upcoming “white space” auction the FCC will…
Google Changes Link Building Wording, Recips Could Be Okay
Seems Google has changed the wording on the link building page of Webmaster Help Center, according to thread over at Webmaster World.…
Google Adds Malware Tool To Webmaster Central Tools
Google has added a malware tool to Webmaster Central tools, their blog reported. “If you find that your site is affected by…
Portal and Search Engine Satisfaction Ratings
The American Consumer Satisfaction Index has posted new Customer Satisfaction Indices for a wide range of companies, including a number of portal/search…
How to Select a Search Engine Optimization Firm
Mark Jackson points out some issues to keep in mind when selecting a vendor to handle your search engine optimization efforts.
Understanding the Search Landscape
How to answer the pesky questions about search rankings from upper management.
Customer Satisfaction with Search Engines
Yahoo surpasses Google in Customer Satisfaction Index for its offerings, though Google still rules in terms of search.
Small Business Owners can Learn SEO
Matt Cutts posted on Friday a few SEO Tips for Bloggers. He starts the post by providing a variety of links to…
Google shuts down paid video clips
Google announced that they will end their experiment with paid programming on their video search engine come August 15th. Google will instead…
Open Those Gates Already
How search-engine friendly are the Top 100 U.S. newspapers on the web? Not enough. Almost a third are are fully gated, with…
Top 10 Search Providers, June 2007
The top 10 search engines and search providers by the number of users and share of total searches.
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