Google.
Opinion: Search Engines Not Responsible for Deleting Personal Data From Index
Google and other search engines don't have to delete sensitive personal information from their indexes because they aren't subject to privacy requirements…
Google Celebrates Gay Pride Month, Supports LGBT Employees
Find out how Google is celebrating gay pride month and the many ways it supports its LGBT employees in the workplace. Plus,…
Google Kills Tilde Search Operator
One of the lesser-known tools used by searchers on Google has been the tilde sign (~) operator. Citing low usage, Google has…
Google AdWords Dynamic Remarketing Launches For Merchants
Google has launched its dynamic remarketing program to all clients with a Google Merchant Center account. This pilot program is only available…
How to Make Your Keywords Fit Your Marketing Messaging
There's so much more to keywords than traffic. Keywords are how people remember you, so they should reflect what you do, not…
Do the PPC Engines Reward the Right Behaviors?
Google and Bing both reward for A while hoping for B. That is, both search engines claim to provide simplified account management,…
Linkable Asset Strategy: How to Pick & Prioritize Assets
You want to ensure that your linkable assets generate not only quality links, but social shares and mentions, qualified leads, conversions, and…
Google Waze Buy Faces Antitrust Review
Iit's unlikely the FTC will conclude that Google's Waze buyout will significant harm other mapping services such as Bing Maps and Tomtom.…
Google Grants Cannabis Group $240,000 in AdWords Money & Other Products
According to Michigan Compassion, a medical cannabis nonprofit, Google awarded the group $240,000 annually in AdWords advertising through Google Grants, as well…
Local Search Key Vendors, Best Practices & Steps to Success
The local search landscape continues to evolve quickly. New vendors and local optimization tactics are emerging almost daily. Here's a recap of…