Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

The 10 Days of Google Panda

Solve today's algorithmic challenges, and future-proof against Panda-monium! Here's a 10-day guide of Panda checks, tips and warnings that will assist in…

By Grant Simmons · 24 Jul 2013

Development

4 SEO Tips for Launching a New Website and New Brand

Launching a new website is hard. Launching a new brand with that new website can be downright madness. There's a lot to…

By Erin Everhart · 24 Jul 2013

PPC

Use AdWords Scripts to Streamline Your PPC Optimization Efforts

AdWords Scripts allows users to work directly with Google AdWords API and pull data in Google Spreadsheets or other data housing software.…

By Justin Freid · 24 Jul 2013

Industry

Google Accounts for Nearly 25% of All U.S. Internet Traffic

Google has set a new Internet record. Twenty-five percent of all Internet traffic in the U.S. on average involves Google, according to…

By Jessica Lee · 23 Jul 2013

Analytics

How to Increase Conversions for Your Best (and Worst) Performing Keywords in 6 Steps

Want to increase qualified traffic, leads, and conversions? This six-step process will help you figure out which keywords are driving conversions, and…

By Ken Lyons · 23 Jul 2013

PPC

PPC in 10 Minutes Per Day

In an ideal world, we'd spend much more than 10 minutes per day on our PPC accounts. But on hectic days when…

By Melissa Mackey · 23 Jul 2013

PPC

Why Negative Keywords are an Absolute Necessity in Your PLA Campaign

Are you maximizing your return on spend in PLA campaigns with negative keywords? Here's why negative keywords should be a strategic imperative…

By Thi Thumasathit · 23 Jul 2013

Social

Pinterest Bests Facebook on Ecommerce Content Sharing [Study]

Facebook is still the dominant provider of social logins and shared content but other networks are gaining favor as users seek variety…

By Matt Kapko · 22 Jul 2013

Industry

Google, Yahoo, Facebook, Microsoft Urge ‘Greater Transparency’ in PRISM Letter

Letter asks that the government release its own transparency reports that show the number of individuals targeted and the number of accounts…

By Dave Neal · 22 Jul 2013

PPC

Welcome to AdWords Enhanced Campaigns: Top Tips From the Experts

July 22 is finally here, which means any PPC advertisers who haven't yet upgraded to Google AdWords enhanced campaigns are now being…

By Lisa Raehsler · 22 Jul 2013