Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

Microsoft CEO: We’ve Got Siri Beat, Bing vs Google = Draw

How do you really feel, Steve? Microsoft CEO Steve Ballmer was as candid as ever at the Web 2.0 Summit as he spoke out on Google Search vs.…

By Miranda Miller · 20 Oct 2011

Mobile

Google Wallet Expands Merchants, Rewards & Offers

Less than a month after Wallet's official release, Google is expanding core features. The three key elements are the automatic rewards features…

By Rob D Young · 20 Oct 2011

Analytics

Google Analytics Gets Visitor & Goal Flow Chart Visualizations

This morning at the Web 2.0 Summit, Google announced flow visualization reports. Flow visualization reports are a way for site owners to…

By Thom Craver · 19 Oct 2011

Analytics

SEOs Strike Out as Google Encrypts Signed-in Search Data

Google has made a major privacy change to the way secure search works for signed in users of its services. However the…

By Jonathan Allen · 19 Oct 2011

Mobile

Motorola Stockholders to Vote on Google Merger

Motorola Mobility stockholders will vote Nov. 17 on the company's acquisition by Google for $12.5 billion. Shareholders who held stock on Oct.…

By Frank Watson · 19 Oct 2011

Social

As Twitter Hits New Milestone, CEO Talks Google, Search, Apple, IPO, Privacy

Twitter CEO Dick Costolo shared insight into the Apple partnership and its effect on Twitter signups at the recent Web 2.0 Summit.…

By Miranda Miller · 19 Oct 2011

Video

Is Google Still Interested In Buying Hulu?

For months we’ve heard rumors that Hulu has been up for grabs, with potential buyers including Google, Yahoo, Amazon, and others. Although…

By John Rampton · 19 Oct 2011

Industry

How Google’s Human Search Quality Raters Assign a URL Rating

A leaked URL Rater guidebook from Google’s Search Quality Rating Program offers important insight into what human raters are looking for when…

By Miranda Miller · 19 Oct 2011

Social

Getting Social Traffic on the SERPs Without SEO

Google and Bing are trying to figure out the best ways to show social results in search results. Personalization and real-time results…

By Simon Heseltine · 19 Oct 2011

PPC

Frequency Capping in AdWords Retargeting Campaigns

Retargeting, by its nature, is a powerful tool. However, you must remember that no one likes to be harassed. In fact, if…

By Greg Habermann · 19 Oct 2011

SEO

Search Personalization & the User Experience

As the engines evolve we need to find ways to evolve with them. This is what I like to call “future proofing.”…

By David Harry · 19 Oct 2011

Video

YouTube Adds Merch Store, Google+ Integration, Tests Related Videos Layout

YouTube is getting a batch of hot new features, including a "merch store" for music partners; a new sign-up process for indie…

By Rob D Young · 18 Oct 2011

Industry

Google Shutting Down Buzz and 4 Other Services

Google announced that several products will be shut down by early 2012. This includes Google Buzz, Code Search, the University Research Program…

By Rob D Young · 18 Oct 2011

Industry

Google Promotes Online Safety With ‘Good to Know’ Campaign

Teaming with the Citizens Advice Bureau (CAB), Google will promote “safe computer usage” for users. The "Good to Know" campaign offers advice…

By John Rampton · 18 Oct 2011

Local

Google Places Now Get Automatic Updates from Users, Crawls

Google is giving more trust to user reports on the address, hours & operating name of businesses. Submitted updates will show up…

By Rob D Young · 17 Oct 2011

Analytics

BrightEdge Launches S3 Platform with Social Site Audit

Social plugin adoption is rising, though almost half of top websites aren’t yet using any social links or plugins. BrightEdge’s S3 platform…

By Miranda Miller · 17 Oct 2011

Industry

Google Launching an MP3 Store, Say Label Execs

Google's Cloud-based music service may soon give users both the option to buy music and have the highest quality version of their…

By Rob D Young · 17 Oct 2011

SEO

Integrating SEO & PPC: 3 Areas to Explore

We're headed toward a more "organic" paid search experience. It’s in the best financial interests of Google to move click share towards…

By Adam Audette · 17 Oct 2011

Industry

The NFL & Fantasy Football: A Match Made in Search Heaven

The relationship between the NFL and fantasy football is obvious, but search marketers must understand the subtle but important differences in search…

By Eli Goodman · 17 Oct 2011

SEO

Social Signals & SEO: Focus on Authority

When evaluating your social strategy from an SEO perspective, you need to focus on your own authority and relationships with other social…

By Eric Enge · 16 Oct 2011

Industry

IRS Audits Google’s Off-Shore Tax Strategies

Google's profit reporting for and the distribution of "intangibles" to foreign divisions is under review by the IRS, which is reviewing for…

By Rob D Young · 14 Oct 2011

Social

Google+ Adds Real-Time Searching and Hashtag Support

Google+ is rolling out real-time search results, allowing users to click either the "Most recent" or "X more recent posts" to see…

By Rob D Young · 14 Oct 2011

Social

The Fed Plans to Monitor Google, Twitter, Facebook

The U.S. Federal Reserve is asking bidders to send a proposal for a sentiment analysis solution that gathers location information and data…

By Rob D Young · 14 Oct 2011

Industry

Google Offers Tests More Targeted Daily Deals

Google is testing a segmentation feature that allows people signing up for Offers to obtain more personalized deals. People can select subcategories…

By Christopher Heine · 13 Oct 2011

Industry

September 2011 Search Engine Market Share from comScore, Hitwise

Google’s U.S. search engine market share is back above 65 percent, while Yahoo declined after two months of growth, comScore reported. Meanwhile,…

By John Rampton · 13 Oct 2011

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