Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

It's hugely beneficial for us SEO types to periodically helicopter up from the daily grind and survey our campaigns from a top…

By Purna Virji · 15 Sep 2014

Local

Apple Watch Opens New Doors in Local Search

The latest Apple device will likely put added pressure on hyper-local searches, making it even more important for businesses to ensure they…

By Lisa Lacy · 12 Sep 2014

SEO

Google Penguin 3.0 Likely in 2014, Says John Mueller

In addition to working on a Penguin update before the year ends, Mueller has said Google is working to improve the speed…

By Lisa Lacy · 12 Sep 2014

Industry

Google Tests Knowledge Graph with “In the News”

The feature, which had disappeared by September 12, included a link to headlines and news within the Knowledge Graph.

By Lisa Lacy · 12 Sep 2014

SEO

How to Speed Up the Link-Building Process

Utilizing Google Webmaster Tools means that the normal time spent playing the waiting game for your content to be revealed to searchers…

By Matt Morgan · 12 Sep 2014

Mobile

AdWords Will Drop 2nd Line of Ad Text for Ad Extensions on Mobile

Google says showing ad extensions in more prominent locations will give consumers easier access to information about businesses and will improve mobile…

By Lisa Lacy · 11 Sep 2014

SEO

What’s the Deal With Links From M.Biz? Should You Disavow?

Do links from m.biz have a negative SEO impact on your site? Do you need to disavow them to be safe?

By Marie Haynes · 11 Sep 2014

PPC

Marin Software Adds Support for Russia’s Largest Search Engine

Advertisers can now analyze, report on, and automate paid search campaign bidding for Yandex through Marin Software's advertising platform.

By Jessica Lee · 10 Sep 2014

SEO

Content Is King in SEO, But User Signals Are Also “Crucial” [Study]

In addition, Searchmetrics’ 2014 SEO Ranking Factors and Rank Correlations report finds the quantity and quality of backlinks remain critical.

By Ashley Zeckman · 10 Sep 2014

PPC

Google’s AdSense for Shopping Takes PLAs to Retail Sites

Product Listing Ads (PLAs) can now be displayed alongside contextually relevant results, which will help advertisers connect products to interested shoppers and…

By Lisa Lacy · 10 Sep 2014